Brainshark Strengths, Domain Expertise, and Key Differentiators
Brainshark’s sales readiness platform offers the tools to prepare the client-facing teams with the knowledge and skills they need to perform at the highest level. With Brainshark’s data-driven readiness platform, organizations can comprehensively tackle and improve the effectiveness of sales and other critical functions – with solutions for content authoring, onboarding and training, coaching and practice (including artificial intelligence-based feedback), readiness scorecards, and more.
Brainshark Recent Developments
In September 2020, Brainshark launched some enhancements to its Readiness Scorecards solution, giving the organizations a new, powerful way to track the progress and impact of their enablement programs.
In March 2020, Brainshark introduced mobile app offline support for customers. With these new capabilities, Brainshark Mobile App users can maximize their productivity anytime, anywhere – interacting with sales readiness content even when they’re not connected to the internet.
Brainshark Mergers and Acquisitions (M&A) Activities
In August 2021, Bigtincan, a global provider of Sales Enablement automation, acquired 100% of Brainshark, Inc.
In December 2020, Brainshark acquired Rekener, a leading sales scorecard provider. The acquisition extends Brainshark’s position as an innovative force and leader in the sales readiness and enablement software market, with the most effective and comprehensive solutions for preparing client-facing teams to perform at the highest level.
Brainshark Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Brainshark applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Brainshark and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Brainshark customers.
Ownership: - x
Number of Employees: 300
Key Verticals: Banking and Financial Services, Communication, Real Estate, Consumer Packaged Goods, K412, Higher Education, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Chemicals, Professional Services, Retail, Transportation,
Brainshark Key Enterprise and Cloud Applications
Brainshark Revenues, $M:
|Type/Year||2020||2021||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Brainshark Revenue Breakdown By Type, $M:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||100%|
Brainshark Enterprise Applications Revenues By Functional Markets, $M:
Brainshark Enterprise Applications Revenues By Verticals, $M:
Brainshark Revenues By Region, $M
|Region||% of Total Revenues||2021 Total Revenues, $M||2021 Enterprise Applications Revenues, $M||2021 Cloud Applications Revenues, $M|
Brainshark Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Brainshark Customers - Breakdown by Geo, Size, Vertical and Product
No. of Brainshark Customers: 1000
No. of Brainshark Enterprise Applications Customers: 1000
No. of Brainshark Cloud Customers: x
No. of Brainshark Cloud Subscribers: x
In 2020, Brainshark increased the number of customers by 89% over Q1 of 2019. Their new customer wins include: Ansell, Information Builders, Livingston, Option Care Health and OwnBackup. Furthermore, over 1000 customers rely on Brainshark to get better results from their sales enablement initiatives, including many companies from the Fortune 500, and spans industries such as tech/software, manufacturing, medical device, pharmaceutical, telecom, insurance and more.
Brainshark Market Opportunities, M&A and Geo Expansions
In April 2020, Brainshark partnered with GO1, a provider of off-the-shelf, high-quality eLearning content. Under the partnership, joint customers can easily enrich their sales training programs with content from GO1’s robust library – using Brainshark to manage and deliver the learning, and test for mastery.
In March 2020, Brainshark partnered with The Enablement Group, a learning, knowledge management and performance support consultancy. The Enablement Group is now Brainshark’s preferred partner for professional creative services – helping joint customers create outstanding content experiences to power sales enablement and improve sales results. With Brainshark’s sales readiness platform and content authoring capabilities, it’s easy for any subject-matter expert or other business professional – regardless of technical expertise – to create engaging, multimedia sales enablement content.
Brainshark Risks and Challenges
With the acquisition, Bigtincan will combine the platforms in one creating the most complete Sales Enablement Platform in the market under its brand, which could leave Brainshark in history.
Brainshark Ecosystem, Partners, Resellers and SI
In March 2021, made two new strategic Partnerships with ValueSelling Associates and 2Win. The partnership allows Brainshark customers to integrate their training directly into the sales readiness platform, joining other material and, at the same time gives them the ability to create their own.
Brainshark partners with service providers, technology companies, and resellers around the world. Some of their parnters are: Microsoft, Seismic, Highspot, Salesforce, Baker Communications, PlayBoox, Think! Inc., Bright Carbon, Lead Fabric and others.
Brainshark Cloud Infrastructure Insights
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- Brainshark Public Cloud and Infrastructure (IaaS)
- Brainshark Platform (PaaS)
- Brainshark Application Delivery
- Brainshark Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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