Brainshark Strengths, Domain Expertise, and Key Differentiators
Brainshark’s sales readiness platform gives you the tools to prepare all your client-facing teams with the knowledge and skills they need to perform at the highest level. With best-of-breed solutions for training, coaching, content and more, you can ensure reps are always ready to make the most of any selling situation.
Brainshark Recent Developments
In March 2020, Brainshark introduced mobile app offline support for customers. With these new capabilities, Brainshark Mobile App users can maximize their productivity anytime, anywhere – interacting with sales readiness content even when they’re not connected to the internet. With Brainshark’s data-driven readiness platform, organizations can comprehensively tackle and improve the effectiveness of sales and other critical functions – with solutions for content authoring, onboarding and training, coaching and practice (including artificial intelligence-based feedback), readiness scorecards and more.
In April 2019, Brainshark, Inc. made a strategic partnerships with Think! Inc. and 5600blue – sister companies focused on sales and negotiation enablement for business-to-business (B2B) organizations. With Brainshark’s technology, and Think! and 5600blue’s insights-based content services and skills methodology, organizations can prepare their sales teams with expert knowledge, just-in-time refreshers, and an award-winning, on-demand learning and practice environment – empowering reps to close more and bigger deals.
Brainshark Mergers and Acquisitions (M&A) Activities
In December 2020, Brainshark acquired Rekener, a leading sales scorecard provider. The acquisition extends Brainshark’s position as an innovative force and leader in the sales readiness and enablement software market, with the most effective and comprehensive solutions for preparing client-facing teams to perform at the highest level. With Rekener, Brainshark will provide cutting-edge visibility into sales team activities, behaviors and productivity, helping customers make real connections from improved readiness to increased revenue. These insights will give organizations a powerful new way to identify sales performance challenges and skills development needs early, and address those issues more effectively via Brainshark’s best-of-breed training and coaching solutions.
Brainshark Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Brainshark applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Brainshark and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Brainshark, customers.
Brainshark Overview
Ownership: - x
Number of Employees: 300
Functional Markets: Collaboration,
Key Verticals: Banking and Financial Services, Communication, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Professional Services, Retail, Transportation,
Brainshark Key Enterprise and Cloud Applications
Brainshark,
Brainshark Revenues, $M:
Type/Year | 2018 | 2019 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Brainshark Revenue Breakdown By Type, $M:
Type | License | Services | Hardware | Support & Maintenance | SaaS |
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% of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Brainshark Enterprise Applications Revenues By Functional Markets, $M:
Brainshark Enterprise Applications Revenues By Verticals, $M:
Brainshark Revenues By Region, $M
Region | % of Total Revenues | 2019 Total Revenues, $M | 2019 Enterprise Applications Revenues, $M | 2019 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Brainshark Direct vs Indirect sales
Region | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Brainshark Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Brainshark Customers
No. of Brainshark Customers: 1200
No. of Brainshark Enterprise Applications Customers: x
No. of Brainshark Cloud Customers: x
No. of Brainshark Cloud Subscribers: x
In April 2020, Brainshark achieved growth and momentum from the first quarter of its fiscal year in revenue and number of customers. Their total net-new customers increased by 89% over Q1 of 2019. Organizations that selected Brainshark’s readiness solutions in Q1 include Ansell, Information Builders, Livingston, Option Care Health and OwnBackup. In particular, Brainshark saw strong growth among technology, life sciences, healthcare and medical device industries.
Over 1,200 customers rely on Brainshark to get better results from their sales enablement initiatives. This includes more than half of the Fortune 100, and spans industries such as tech/software, manufacturing, medical device, pharmaceutical, telecom, insurance and more.
Brainshark Market Opportunities, M&A and Geo Expansions
In April 2020, Brainshark partnered with GO1, a leading provider of off-the-shelf, high-quality eLearning content. Under the partnership, joint customers can easily enrich their sales training programs with content from GO1’s robust library – using Brainshark to manage and deliver the learning, and test for mastery.
In March 2020, Brainshark partnered with The Enablement Group, a learning, knowledge management and performance support consultancy. The Enablement Group is now Brainshark’s preferred partner for professional creative services – helping joint customers create outstanding content experiences to power sales enablement and improve sales results. With Brainshark’s sales readiness platform and content authoring capabilities, it’s easy for any subject-matter expert or other business professional – regardless of technical expertise – to create engaging, multimedia sales enablement content. For organizations that are time- or resource-constrained, or looking to add an extra degree of professionalism to their sales learning content and presentations, The Enablement Group provides services including creative consultation, instructional design, scripting, animation, professional narration, close captioning, graphical design, video production, webinar capture, translation and more.
Brainshark Risks and Challenges
Brainshark is beginning to disrupt the online presentation, collaboration and learning management space. The question is whether its plan to move into sales and marketing automation market will complement or undermine its core competency.
Brainshark Ecosystem, Partners, Resellers and SI
Brainshark partners with leading service providers, technology companies, and resellers around the world to help our customers drive sales team readiness. Some of their technology parnters are Microsoft, Seismic, Highspot, Salesforce, Top Opps and others. Some of their Value-Add Partners are Baker Communications, PlayBoox, Think! Inc., The Enablement Group and others. Some of their Referral Partners are Bright Carbon, Lead Fabric and others.
Brainshark Cloud Infrastructure Insights
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- Brainshark Public Cloud and Infrastructure (IaaS)
- Brainshark Platform (PaaS)
- Brainshark Application Delivery
- Brainshark Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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