InsightSquared, a Mediafly Company Strengths, Domain Expertise, and Key Differentiators
InsightSquared delivers simple business analytics for companies of any size. Unlike traditional Business Intelligence (BI) solutions, with InsightSquared companies will be up and running within 48 hours and have immediate access to over 300+ Sales, Marketing, Finance&Support reports. InsightSquared helps revenue operations professionals make better decisions by equipping them with actionable, real-time intelligence on sales and marketing KPIs.
InsightSquared, a Mediafly Company Recent Developments
In June 2021, InsightSquared announced a strategic partnership with RingLead providing customers with a unified, accurate view into every prospect and customer, their activity and their influencethroughout the buyer’s journey. The new integration combines the power of InsightSquared’s real-time Activity Capture and Analytics, with RingLead’s Data Orchestration and multi-vendor enrichment, making it easy for revenue teams to automatically identify, enrich and analyze contacts engaged during active sales and customer success cycles, ultimately increasing conversion and retention rates, as well as customer lifetime value.
In September 2020, InsightSquared Revenue Intelligence Platform is now in the HubSpot App Marketplace and is available as one of the featured apps that help customers make HubSpot's new Sales Hub Enterprise even more powerful.
InsightSquared, a Mediafly Company Mergers and Acquisitions (M&A) Activities
In January 2022, Mediafly, a sales enablement and content management platform provider, completed its acquisition of revenue intelligence solution software company InsightSquared.
In 2019, InsightSquared acquired Olono. The acquisition solidifies InsightSquared’s position as the vendor of choice for revenue operations professionals who want to equip go-to-market teams with a suite of integrated tools to help businesses make better decisions to drive predictable growth.
InsightSquared, a Mediafly Company Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying InsightSquared, a Mediafly Company applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of InsightSquared, a Mediafly Company and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified InsightSquared, customers.
InsightSquared, a Mediafly Company Overview
Ownership: - x
Number of Employees: 169
Key Verticals: Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K613, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Manufacturing, Media, Oil and Gas, Chemicals, Professional Services, Retail, Transportation,
InsightSquared, a Mediafly Company Key Enterprise and Cloud Applications
InsightSquared,
InsightSquared, a Mediafly Company Revenues, $M:
| Type/Year | 2020 | 2021 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
InsightSquared, a Mediafly Company Revenue Breakdown By Type, $M:
| Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
|---|---|---|---|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
InsightSquared, a Mediafly Company Enterprise Applications Revenues By Functional Markets, $M:
InsightSquared, a Mediafly Company Enterprise Applications Revenues By Verticals, $M:
InsightSquared, a Mediafly Company Revenues By Region, $M
| Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
InsightSquared, a Mediafly Company Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
InsightSquared, a Mediafly Company Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified InsightSquared, a Mediafly Company Customers
No. of InsightSquared, a Mediafly Company Customers: 900
No. of InsightSquared, a Mediafly Company Enterprise Applications Customers: 900
No. of InsightSquared, a Mediafly Company Cloud Customers: x
No. of InsightSquared, a Mediafly Company Cloud Subscribers: x
InsightSquared helps over 20,000 business leaders to maximize sales performance, increase team productivity, and close more deals. Among its customers are: UserIQ, Catalant, Docker, Engagio, Industrial Training International, BrightPearl, Objective Paradigm, Vorsight, Apperian, Jama Software, Bauer Consulting Group, M7 Staffing&Business Solutions, Kranect, Registry of Physician Specialists, Links Recruitment, Hobson Associates, I-Technology Recruitment, Hiregy, Vertek Solutions, Professional Staffing Group, Morton Consulting, The Bowdoin Group, Wavelength International, HireMinds, Bayside Solutions and many others.
InsightSquared, a Mediafly Company Market Opportunities, M&A and Geo Expansions
In June 2019, the company unveiled several new solutions focused on helping revenue operations professionals make better decisions by equipping them with actionable, real-time intelligence that drives predictable growth.
In May 2018, InsightSquared, provider of revenue intelligence solutions for growing businesses, closed $23 million in Series D funding, led by Tola Capital. Existing investors Accomplice, Draper Fisher Jurvetson, Two Sigma and NextView also participated in the round. InsightSquared released Sales Pipeline Analytics for Salesforce on the Salesforce AppExchange. The free application offers comprehensive sales pipeline visibility for data-driven sales managers, allowing them to instantly visualize pipeline history, measure pipeline value by sales stage and quantify pipeline growth. By pulling historical data from Salesforce, Sales Pipeline Analytics instantly produces shareable sales reports that empower sales leaders to build stronger pipelines and improve company-wide communication.
InsightSquared, a Mediafly Company Risks and Challenges
InsightSquared needs to better differentiate itself in an increasingly cluttered Cloud-based BI market dotted with rivals that have snared hundreds of millions of dollars in financing each.
InsightSquared, a Mediafly Company Ecosystem, Partners, Resellers and SI
In February 2020, InsightSquared has announced the addition of Todd Abbott as President and Chief Operation Officer and James Davison as Vice President of Products. As the B2B customer journey becomes increasingly complex, InsightSquared’s fast time-to-value, a breath of suite and ease of use has positioned the company as the go-to partner for organizations that want to increase the value of their revenue operations.
In 2020, InsightSquared integrated with the LinkedIn Sales Navigator Application Platform to bring LinkedIn Sales Navigator usage data into InsightSquared’s revenue intelligence software. Joint customers can now leverage InsightSquared to get deep visibility into how their reps are using LinkedIn Sales Navigator and identify additional opportunities to engage with buyers on the platform.
InsightSquared, a Mediafly Company Cloud Infrastructure Insights
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- InsightSquared, a Mediafly Company Public Cloud and Infrastructure (IaaS)
- InsightSquared, a Mediafly Company Platform (PaaS)
- InsightSquared, a Mediafly Company Application Delivery
- InsightSquared, a Mediafly Company Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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