Intrado Strengths, Domain Expertise, and Key Differentiators
Intrado develops innovative, cloud-based technology to make it easier, more effective and efficient to deliver connections that count in this increasingly complex world. The solutions connect people with each other and the information needed to gain insights for better decisions on the issues that matter most.
Intrado Recent Developments
In August 2021, Intrado Corporation made a partnership between Intrado Digital Media and Interprefy, a leader in cloud-based remote simultaneous interpretation solutions. The partnership enables the delivery of multi-lingual audio content in real-time for clients using Intrado Digital Media’s award-winning webcasting platform, Studio.
In April 2020 Intrado released its Enhanced 911 (E911) solution for Microsoft Teams with Direct Routing, which enables enterprises to route and deliver 911 calls and dispatchable location information to the appropriate emergency assistance center.
The E911 solution supports all users, whether on-premises or remote, to help organizations meet E911 federal and state regulations, while avoiding liability risks. Intrado’s E911 solution for Teams is a plug and play product that benefits from Microsoft’s new Dynamic E911 feature, allowing enterprises to automatically locate Teams clients and provide granular, dispatchable location information with a 911 call.
With the Federal Communications Commission’s recent adoption of dispatchable location rules, and as a result of Section 506 of RAY BAUM’S Act, enterprises are assessing and augmenting their E911 capabilities to ensure compliance with these new regulatory obligations. Teams’ new location tracking feature, coupled with Intrado’s E911 solution, is an end-to-end emergency strategy that helps organizations meet these regulations, and keeps everyone in the enterprise safe.
In June 2019, West Corporation rebranded itself to a new company name, Intrado. The new Intrado brand includes the tagline “Information to Insight. The tagline is a purposeful statement reflecting Intrado’s mission-critical role in connecting and engaging people and businesses with each other at the right time and in a manner that makes the communication relevant and actionable.
In October 2018, Intrado acquired ZFERRAL, doing business as Ambassador, a cloud-based relationship marketing platform. Ambassador empowers organizations to increase customers, referrals, and revenue by leveraging the power of word-of-mouth. Its marketer-friendly software simplifies referral marketing, automating the process of enrolling, tracking, rewarding and managing customers, affiliates, influencers, and partners.
Intrado Mergers and Acquisitions (M&A) Activities
In August 2020 Intrado has acquired Junction Networks doing business as OnSIP, a provider of Unified Communications as a Service (“UCaaS”) and collaboration solutions for small and mid-size (“SMB”) customers.
OnSIP’s cloud-based calling solution is used by thousands of SMB customers in the U.S. as a next-generation replacement to a traditional, on-premise phone system. OnSIP customers enjoy the benefits of an on-demand hosted platform without the high cost, burden, and inflexibility of traditional economic models. The solution is a full-featured voice offering that is easy to provision and typically takes only minutes to configure. With the addition of OnSIP, Intrado now has a fully-integrated product solution to serve all market segments with collaboration, calling, meetings, events, contact center and messaging tools along with real-time support, professional services, self-service capabilities and a global reach.
Intrado was purchased by Apollo Global Management, a New York-based private equity firm, for $5,2 billion.
Intrado Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Intrado applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Intrado and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified InterCall Collaboration Cloud, customers.
Ownership: - Apollo Global Management
Number of Employees: 9800
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K606, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Intrado Key Enterprise and Cloud Applications
InterCall Collaboration Cloud,
Intrado Revenues, $M:
|Type/Year||2020||2021||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Intrado Revenue Breakdown By Type, $M:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||100%|
Intrado Enterprise Applications Revenues By Functional Markets, $M:
Intrado Enterprise Applications Revenues By Verticals, $M:
Intrado Revenues By Region, $M
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Intrado Direct vs Indirect sales
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Intrado Customers - Breakdown by Geo, Size, Vertical and Product
No. of Intrado Customers: 1000+
No. of Intrado Enterprise Applications Customers: 1000+
No. of Intrado Cloud Customers: x
No. of Intrado Cloud Subscribers: 169500
Intrado's clients include Fortune 1000 companies, along with small and medium enterprises in a variety of industries, including telecommunications, retail, financial services, public safety, education, technology and healthcare.
Intrado Market Opportunities, M&A and Geo Expansions
In September 2021, Intrado Corporation (“Intrado”) is rebranding its Digital Media business to Notified. The rebrand will provide Digital Media with a unique market identity, representative of its full solution suite.
In September 2021, Intrado Corporation unveiled new capabilities within HouseCalls Pro, its digital patient engagement platform. HouseCalls Pro automates workflows and fosters true two-way communication between patients and health systems, creating a superior healthcare experience for patients and improving long-term outcomes.
In 2019, Intrado acquired NSO Group AB, doing business as Notified. Other acquisitions made by Intado are the acquisition of INXPO, Inc., a provider of feature-rich webcasting and online events for the enterprise; Flowroute, a leading software-centric service provider that supplies telecommunication services and technology for cloud-based products; AVOKE from Raytheon Company. AVOKE provides true end-to-end call experience analytics, enhancing West’s comprehensive portfolio of voice, text and unified communication solutions; PhoneTree, a provider of automated appointment reminder services and patient communication software to physician practices, enterprise healthcare organizations, and other niche vertical markets.
After the purchasing by Apollo Global Management at the end of 2017, Intrado made a lot of acquisitions.
Intrado Risks and Challenges
Cloud migration is a work in progress.
Additionally, Stitching together a coherent product road map after acquiring different public safety applicatiions will be West's priority in the next 12 to 18 months.
Intrado Ecosystem, Partners, Resellers and SI
Intrado has strong relationships with partners in many of their lines of business that significantly enhance their go-to-market sales and distribution capability. Some of their partners provide complementary technology that integrates with their core service offerings to deliver higher value to its clients. Other partners resell their services, private label their services under their brand, or integrate their services into their core products.
Intrado partnered with: Adobe, Google, Microsoft, BlueJeans, Cisco, IBM, WSO2, Sonus, Eckoh, BestFit and others.
Intrado Cloud Infrastructure Insights
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- Intrado Public Cloud and Infrastructure (IaaS)
- Intrado Platform (PaaS)
- Intrado Application Delivery
- Intrado Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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