Manhattan Associates Inc. Strengths, Domain Expertise, and Key Differentiators
Manhattan Associates offers a broad suite of SCM solutions that includes three different WMSs, transportation, Distributed Order Management, SCP, and supplier enablement.
Three distinct WMS offerings are targeted at different markets: SCALE, which is based on a Microsoft technology platform and caters to the SMB and 3PL WMS markets; Warehouse Management for IBM I, which caters to customers that prefer the reliability and ease of operation of the IBM I platform; and Warehouse Management for Open Systems (WMOS), which caters to sophisticated warehouse environments.
Manhattan’s release of innovative products, such as DM Mobile (Distribution Management Mobile), Order Streaming, and applications that optimize complex and high-volume order fulfillment, helps world-class companies tackle the unique fulfillment challenges and digital disruption presented by e-commerce and omnichannel market dynamics.
Manhattan Associates Inc. Recent Developments
In October 2020, Manhattan Associates revealed Manhattan Active Allocation, the first allocation solution specifically engineered for today’s omnichannel marketplace, with a fresh approach to managing short lifecycle inventory. Manhattan is the first to apply this expertise to softlines retail, with a new solution that also improves allocator agility and responsiveness.The new solution delivers real-time performance monitoring and updates to inventory and sales, network wide. Inventory performance is automatically captured by channel and fulfillment type, and configurable allocations help users define, preserve, learn and reuse high-performing fulfillment strategies year over year.
In May 2020 Manhattan Associates introduced the new Manhattan Active Warehouse Management solution, the world’s first cloud-native enterprise-class warehouse management system (WMS) that unifies every aspect of distribution and never needs upgrading. Crafted entirely from microservices and extraordinarily elastic, Manhattan Active WM ushers in a new level of speed, adaptability, and ease of use within distribution management.
Manhattan Active WM includes completely redesigned user experiences. Following a mobile-first paradigm and brought to life with consumer-grade design, Manhattan Active WM’s Unified Control screens allow management team members to quickly visualize, diagnose, and take action anywhere in their supply chain. For DC associates, the new WM MobileTM application provides a state-of-the-art, app-based experience for all transactional work. Composed of microservices, Manhattan Active WM is truly cloud-native. In addition to delivering a step-change in accelerating the speed of innovation, this new application architecture provides an almost limitless ability to automatically scale up to meet fluctuations in demand. The software is also designed to be easily extended at the data, services, and UI level to meet the unique needs of each business. To speed time to market and reduce training, Manhattan has also incorporated new configuration wizards to help businesses of all sizes and complexities streamline the implementation process.
In May 2018, the company updated its Manhattan ActiveTM Inventory solution designed to help retailers optimize inventory in an increasingly complex omnichannel environment. Manhattan’s Inventory Demand Forecasting and Replenishment solution were enhanced with a new approach to optimizing inventory that accounts for today’s demand patterns and modern fulfillment strategies.
In the same period, Manhattan Associates made significant improvements to its market-leading Warehouse Management Solution (WMS). One month earlier they also made improvements to its Transportation Management System (TMS).
Manhattan Associates Inc. Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Manhattan Associates Inc. applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Manhattan Associates Inc. and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Manhattan Active customers.
Manhattan Associates Inc. Overview
Ownership: - MANH (NASDAQ)
Number of Employees: 3400
Key Verticals: Aerospace and Defense, Automotive, Communications, Construction and Real Estate, Consumer Packaged Goods, Distribution, Healthcare, Life Sciences, Manufacturing, Oil, Gas and Chemicals, Professional Services, Retail, Transportation, Utilites,
Manhattan Associates Inc. Key Enterprise and Cloud Applications
Manhattan Associates Inc. Revenues, $M:
|Type/Year||2019||2020||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
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* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Manhattan Associates Inc. Revenue Breakdown By Type, $M:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
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Manhattan Associates Inc. Enterprise Applications Revenues By Functional Markets, $M:
Manhattan Associates Inc. Enterprise Applications Revenues By Verticals, $M:
Manhattan Associates Inc. Revenues By Region, $M
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Manhattan Associates Inc. Direct vs Indirect sales
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Manhattan Associates Inc. Customers - Breakdown by Geo, Size, Vertical and Product
No. of Manhattan Associates Inc. Customers: 1200
No. of Manhattan Associates Inc. Enterprise Applications Customers: 1200
No. of Manhattan Associates Inc. Cloud Customers: x
No. of Manhattan Associates Inc. Cloud Subscribers: x
Manhattan Associates has more than 1,200 clients worldwide. To date, Manhattan Associates customers have been suppliers, manufacturers, distributors, retailers, and logistics providers in a variety of industries.
Manhattan Associates Inc. Market Opportunities, M&A and Geo Expansions
In September 2019 Manhattan Associates has expanded and enhanced its Indian operations with the opening of a new facility in Brigade Tech Gardens. This investment increases Manhattan’s footprint in India and reflects the company’s strong commitment to the country. Over 1,400 Manhattan team members will be located in this new 170,000-square-foot facility. Designed by NBBJ, a world-renowned architecture, planning, and design firm based in Seattle, the 26-acre campus offers amenities like a health and fitness centre, a wide range of dining options, a retail plaza, a hotel, apartments and a conference centre.
The company launched Manhattan Active Omni Solution, a first of its kind omnichannel-as-a-service platform for enterprises that must respond swiftly to the rapidly changing demands of the digital consumer.
Manhattan fused order management and store fulfillment applications with next-generation, point of sale, and clienteling applications on a single cloud-native platform, version less and fully extensible — setting the standard for next-generation sales, service, and fulfillment technology.
Manhattan Associates Inc. Risks and Challenges
Manhattan Associates began offering more of its solutions under a cloud subscription option as an addition to the perpetual license option. Under a cloud subscription, customers pay a periodic fee to use the software within a cloud-based environment provided and managed over a specified period.
The company expected that over time the number of customers who select to purchase solutions as cloud subscriptions will increase, unlike the number of customers who purchase subscription on-premise.
Manhattan Associates Inc. Ecosystem, Partners, Resellers and SI
Manhattan Associates have reseller partnerships in Latin America, Eastern Europe, the Middle East, South Africa, and Asia. In Europe, the Middle East, and Africa (EMEA) operations support sales, implementation services, and customer support functions for customers in Europe as well as several customers across the Middle East, concentrated in countries the company considers politically and economically stable.
Asia Pacific (APAC) operations service emerging opportunities in China, Southeast Asia, and India, as well as more established markets in Japan, Australia, and New Zealand. The international strategy includes leveraging the strength of our relationships with current U.S. and Europe-based customers that also have significant international operations.
Manhattan Associates currently sell our products primarily through direct sales personnel and through partnership agreements with a select number of organizations in emerging markets where they do not currently have a direct sales presence. The Company has worked on joint projects and joint sales initiatives with industry-leading consultants and software systems implementers, including most of the large consulting firms specializing in our targeted industries, to supplement Manhattan Associates' direct sales force and professional services organization.
Manhattan Associates expand indirect sales channels through reseller agreements, marketing agreements, and agreements with third-party logistics providers. These alliances extend their market coverage and provide Manhattan Associates with new business leads and access to trained implementation personnel.
Manhattan Associates Inc. Cloud Infrastructure Insights
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Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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