Planet Labs Inc. Strengths, Domain Expertise, and Key Differentiators
Planet is a provider of global, daily satellite imagery and insights. Planet is driven by a mission to image all of Earth’s landmass every day, and make global change visible, accessible, and actionable. Founded in 2010 by three NASA scientists, Planet designs, builds and operates the largest fleet of imaging satellites, as well as online software, tools and analytics needed to deliver data to users.
Planet provides geospatial insights at the speed of change, equipping users with the data necessary to make informed, timely decisions. They offer a diverse selection of imagery and analytic solutions, all made available online through their platform and web-based tools.
Planet Labs Inc. Recent Developments
In October 2019, Planet launched Planet Orbit, a new partner program, which provided customers with a trusted partner ecosystem and unique data set. The program allowed partners to gain access to geospatial data not otherwise available in the commercial market, create powerful solutions and differentiate their business. Planet Orbit was designed to enable partners to build market competencies in Planet products and verticals. By introducing Gold and Platinum levels, customers get access to Planet-certified partners with specific domain expertise.
In September 2019, Planet launched Professional Services to help customers unlock the full potential of Planet`s products and tools. With Professional Services, customers would be able to easily navigate the platform and APIs, build applications to optimize return on investment, and integrate imagery into their tech stack more efficiently. Professional Services is an expansion of Planet Launch Program. Through this expansion, Planet offered more comprehensive and holistic professional services with myriad offerings to suit evolving customer needs.
In January 2019, Planet formed a new subsidiary, Planet Federal, to focus on growing government business further by representing Planet’s commercial products for U.S. government requirements.
Planet Labs Inc. Mergers and Acquisitions (M&A) Activities
In January 2019, Planet acquired Boundless Spatial in a move aimed squarely at US government business. The acquisition extended and expanded Planet’s relationships with commercial agricultural clients and the government. Planet inherited Boundless’ government contracts, which included a range of expertise and software already deployed within government departments.
Planet Labs acquired Google's Terra Bella satellite imaging operation and its constellation of SkySat satellites, less than three years after Google bought the operation for $500 million.
Planet Labs Inc. Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Planet Labs Inc. applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Planet Labs Inc. and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Planet Monitoring, Planet Basemaps customers.
Planet Labs Inc. Overview
Ownership: - x
Number of Employees: 500
Functional Markets: ERP Services and Operations Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Professional Services, Retail, Transportation, Utilities,
Planet Labs Inc. Key Enterprise and Cloud Applications
Planet Monitoring, Planet Basemaps
Planet Labs Inc. Revenues, $M:
| Type/Year | 2018 | 2019 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
| Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Planet Labs Inc. Revenue Breakdown By Type, $M:
| Type | License | Services | Hardware | Support & Maintenance | SaaS |
|---|---|---|---|---|---|
| % of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Planet Labs Inc. Enterprise Applications Revenues By Functional Markets, $M:
Planet Labs Inc. Enterprise Applications Revenues By Verticals, $M:
Planet Labs Inc. Revenues By Region, $M
| Region | % of Total Revenues | 2019 Total Revenues, $M | 2019 Enterprise Applications Revenues, $M | 2019 Cloud Applications Revenues, $M |
|---|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe | Subscribe |
Planet Labs Inc. Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Planet Labs Inc. Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Planet Labs Inc. Customers
No. of Planet Labs Inc. Customers: 500
No. of Planet Labs Inc. Enterprise Applications Customers: x
No. of Planet Labs Inc. Cloud Customers: x
No. of Planet Labs Inc. Cloud Subscribers: x
Planet serves more than 30,000 users, 500 customers, in over 40 countries. Planet is a provider of geospatial data for use in agriculture, government, and commercial mapping, and is seeing customer in commerce, geopolitics, energy and infrastructure, the environment and other vertical markets. Decision-makers in business, government, and within organizations use Planet's data and machine learning-powered analytics to develop new technologies, drive revenue, power research, and make informed, timely decisions to solve our world's toughest challenges.
Planet Labs Inc. Market Opportunities, M&A and Geo Expansions
In 2019, Planet Labs has raised $168 Million in series D funding.
Planet Labs has raised $384m in venture funding and launched dozens of small satellites, which it calls Doves, which are together capable of capturing fresh images of the entire planet every day. The system is used by governments, private companies and non-profit organisations to monitor economic activity, agriculture and environmental change.
Planet Labs Inc. Risks and Challenges
The number of satellites that Planet has in orbit changes often. They are either launching more or the satellites are approaching their end of life and reentering the atmosphere and burning up.
Planet Labs Inc. Ecosystem, Partners, Resellers and SI
Planet expanded its partnership with Esri, the global market leader in GIS software. Esri will be reselling satellite imagery, extending access to Planet’s high cadence data set to the largest GIS community. With this agreement, Esri customers can directly buy Planet imagery. Along with the new reseller agreement, Planet and Esri will collaborate on developing advanced geospatial solutions for civil government and energy.
In June 2020, Planet partnered with Esri UK, a global market leader in geographic information system (GIS) software, location intelligence and mapping. The agreement enabled Esri UK to resell Planet imagery alongside powerful Esri ArcGIS visualization and analytical tools. Customers will be able to easily access, view and download Planet Basemaps from within their workflow for deep-level analysis using ArcGIS Pro geoprocessing tools. They will be able to build models, perform raster operations and apply machine learning to Planet’s analysis ready imagery data.
In March 2020, Planet partnered with Seisan, a custom software solutions and systems integration company specializing in leveraging geospatial technologies. By becoming a premiere Planet partner, Seisan offers next-level competitive advantages and insights into many industry verticals. Traditional satellite partners lack the ability to collect meaningful imagery at the speed in which Planet can. Leveraging this unique dataset, Seisan would be able to build machine learning imagery analysis along with traditional systems integration and data transformation techniques. These software solutions would bring an unprecedented level of geospatial awareness.
In December 2019, Planet updated its ArcGIS Pro integration, adding access to all Planet imagery, including PlanetScope, SkySat and Planet Basemaps, as well as leading public sector imagery, Landsat and Sentinel. Planet’s imagery, combined with ArcGIS software, empowers GIS workflows and enriches GIS databases with the most up-to-date imagery, leading to more timely and informed decision making.
Planet Labs Inc. Cloud Infrastructure Insights
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- Planet Labs Inc. Public Cloud and Infrastructure (IaaS)
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- Planet Labs Inc. Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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