ServiceNow, Inc.

3260 Jay Street

Santa Clara, CA, 95054, USA

+1 408-501-8550

http://www.servicenow.com/

8

Recent Developments

Topping $1B sales in 2015, ServiceNow has signed 230 customers with each paying $1M+ in annualized contract value.

ServiceNow, Inc. Key Enterprise & Cloud Applications

ServiceNow

SCORES Analysis

ServiceNow, Inc. Strengths

ServiceNow has become one of the fastest-growing Cloud platform and application vendors focusing on enterprise service management software. Its products allow different divisions including IT and other Lines of Business to gain better insights into service metrics that previously would not have been made apparent because of the use of multiple back-office and front-office systems that are often not integrated.

 

The decision to extend its software beyond IT stems from its desire to help customers extend the benefits of IT automation to other divisions such as operations, finance and HR, allowing all the key stakeholders to measure and improve their service metrics throughout their organizations.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

ServiceNow, Inc. Revenues, $M:

Type/Year20112012201320142015YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

ServiceNow, Inc. Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareSupport & MaintenanceSaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

ServiceNow, Inc. Revenues By Region, $M

Region% of Total Revenues2015 Total Revenues, $M2015 Enterprise Applications Revenues, $M2015 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

ServiceNow, Inc. 2015 Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

ServiceNow, Inc. Customers

No. of Customers: Subscribe

No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

No. of Cloud Subscribers: Subscribe

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

ServiceNow, Inc. Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

ServiceNow, Inc. Risks

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  • Ability to handle internal and external risk and challenges

ServiceNow, Inc. Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

ServiceNow, Inc. Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).




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