SmartFocus

Lynton House 7-12 Tavistock Square

London, x, WC1H 9LT, UK

+44 20 7554 4500

http://www.smartfocus.com/

108

Recent Developments

Expanded into Latin America with new operations to better serve its Message Cloud platform customers in the region.

SmartFocus Key Enterprise & Cloud Applications

The Message Cloud

SCORES Analysis

SmartFocus Strengths

SmartFocus develops cloud-based marketing applications that drive billions of interactions and millions of targeted campaigns each year across email, social, mobile, web and other channels.

 

SmartFocus, which started off as an email service provider, is a product of a number of acquired companies including TagPoints for proximity marketing, ContentSavvy for social media analytics, and PivotLink for Business Intelligence. Currently SmartFocus POD architecture is capable of handling more than five million marketing campaigns each year.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

SmartFocus Revenues, $M:

Type/Year20112012201320142015YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

SmartFocus Revenue Breakdown By Type, $M:

TypeLicenseServicesHardwareSupport & MaintenanceSaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

SmartFocus Revenues By Region, $M

Region% of Total Revenues2015 Total Revenues, $M2015 Enterprise Applications Revenues, $M2015 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

SmartFocus 2015 Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

SmartFocus Customers

No. of Customers: Subscribe

No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

No. of Cloud Subscribers: Subscribe

Don't Miss our Customer Database


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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

SmartFocus Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

SmartFocus Risks

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  • Ability to handle internal and external risk and challenges

SmartFocus Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

SmartFocus Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).




For additional information on our methodologies, here's the link:

https://www.appsruntheworld.com/
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