Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • Banking and Financial Services
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
HomeStart Finance Banking and Financial Services 123 $50M Australia Campaign Monitor Campaign Monitor Email Marketing Marketing Automation 2012 n/a
HomeStart Finance Banking and Financial Services 123 $50M Australia Intuit Intuit Mailchimp Marketing Automation 2016 n/a
Banking and Financial Services 123 $50M Australia Hotjar Hotjar Customer Experience 2017 n/a
Banking and Financial Services 2000 $1.1B Australia Webtrends Webtrends Analytics Marketing Analytics 2011 n/a
Banking and Financial Services 2000 $1.1B Australia LivePerson LivePerson Conversational Cloud Chatbots and Conversational AI 2014 n/a
Banking and Financial Services 2000 $1.1B Australia Adobe Systems Adobe Audience Manager Data Management Platform 2015 n/a
Banking and Financial Services 2000 $1.1B Australia The Trade Desk The Trade Desk Digital Advertising Platform 2015 n/a
Banking and Financial Services 2000 $1.1B Australia Tealium Tealium IQ Tag Management Tag Management 2016 n/a
Banking and Financial Services 2000 $1.1B Australia Adobe Systems Adobe Target Standard Marketing Analytics 2019 n/a
Banking and Financial Services 2000 $1.1B Australia Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2017 n/a
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