Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Wells Fargo Home Mortgage, a division of Wells Fargo Bank Banking and Financial Services 235591 $73.8B United States Adobe Systems Adobe Experience Cloud Customer Experience 2021 n/a
Wells Fargo Home Mortgage, a division of Wells Fargo Bank Banking and Financial Services 235591 $73.8B United States Adobe Systems Adobe Audience Manager Data Management Platform 2018 n/a
Banking and Financial Services 235591 $73.8B United States Tealium Tealium IQ Tag Management Tag Management 2016 n/a
Banking and Financial Services 235591 $73.8B United States Oracle Oracle Maxymiser Marketing Analytics 2019 n/a
Banking and Financial Services 235591 $73.8B United States Google Google Tag Manager Tag Management 2020 n/a
Retail 234750 $101.2B France Efficy Efficy E-Deal CRM CRM 2018 n/a
Retail 234750 $101.2B France Contentsquare Contentsquare Customer Experience 2018 n/a
Retail 234750 $101.2B France Google Google Analytics 360 Marketing Analytics 2021 n/a
Retail 234750 $101.2B France Hotjar Hotjar Customer Experience 2017 n/a
Retail 234750 $101.2B France Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
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