Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Panasonic Industry Manufacturing 233391 $54.4B Japan Adobe Systems Adobe Audience Manager Data Management Platform 2019 n/a
Panasonic Industry Manufacturing 233391 $54.4B Japan Criteo Criteo Commerce Media Platform Digital Advertising Platform 2019 n/a
Transportation 232112 $76.4B Japan Salesforce Salesforce Service Cloud Customer Support 2015 Direct from vendor
Transportation 232112 $76.4B Japan Criteo Criteo Commerce Media Platform Digital Advertising Platform 2020 n/a
Government 232000 $91.1B United States ServiceNow ServiceNow Public Sector Digital Services Citizen Engagement 2022 n/a
Banking and Financial Services 230000 $81.1B United States LivePerson LiveEngage Customer Support 2015 Direct from vendor
Banking and Financial Services 230000 $81.1B United States Nice Systems NICE Customer Engagement Analytics Customer Analytics 2015 TCS
Banking and Financial Services 230000 $81.1B United States Salesforce Salesforce Service Cloud Customer Support 2015 Direct from vendor
Banking and Financial Services 230000 $81.1B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2008 Aptaria
Banking and Financial Services 230000 $81.1B United States Microsoft Microsoft Dynamics CRM CRM 2012 n/a
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