Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Comcast Communications 182000 $123.7B United States Oracle Oracle Marketing Cloud (Eloqua) Marketing Automation 2013 n/a
Comcast Communications 182000 $123.7B United States Adobe Systems Adobe Launch Tag Management 2021 n/a
Communications 182000 $123.7B United States Adobe Systems Adobe Analytics Cloud Marketing Analytics 2021 n/a
Communications 182000 $123.7B United States Demandbase Demandbase ABX Cloud Account Based Marketing 2021 n/a
Leisure and Hospitality 181000 $11.2B United States Medallia Medallia Experience Cloud Customer Experience 2014 n/a
Leisure and Hospitality 181000 $11.2B United States The Trade Desk The Trade Desk Digital Advertising Platform 2013 n/a
Leisure and Hospitality 181000 $11.2B United States Quantcast Quantcast Measure Marketing Analytics 2013 n/a
Leisure and Hospitality 181000 $11.2B United States Oracle Oracle BlueKai Data Management Platform 2015 n/a
Leisure and Hospitality 181000 $11.2B United States Amobee Amobee Turn Digital Advertising Platform 2013 n/a
Leisure and Hospitality 181000 $11.2B United States Dstillery Dstillery Audiences (exMedia6Degrees) Data Management Platform 2017 n/a
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