Bunchball Among HCM Top 500

2200 Bridge Pkwy, Suite 201

Redwood City, CA, 94065, USA

+1 408-985-2034



Bunchball Recent Developments

Bunchball's gamification apps is gaining acceptance among a broad swath of consumer brands and services-based industries where motivation and incentives are becoming increasingly important to boost employee engagement.

Bunchball Overview

Ownership: Granite Ventures, Triangle Peak Partners, Northport Investments, and Correlation Ventures - x

Employees: 70

Functional Market: Attract & Engage (Marketing), ,

Key Verticals: Automotive, Banking and Financial Services, Communication, Construction and Real Estate, Consumer Packaged Goods, Distribution, Education, Government, Healthcare, Insurance, Leisure & Hospitality, Manufacturing, Media, Professional Services, Retail, Transportation, ,

Bunchball Key Cloud & HCM Applications

Bunchball Nitro,

SCORES Analysis

Bunchball Strengths

Bunchball Nitro is a gamification platform which aims to motivate online user engagement. It contains a set of game mechanics, including badges, team points, and leader boards for websites, social communities, mobile applications, and desktop and enterprise applications.

In November 2014, Bunchball received capital infusion from Parallax Capital Fund, which has become a majority investor. Bunchball Nitro for Salesforce motivates sales teams by adding gamification to Salesforce.com. The Jive Gamification Module is an add-on module of the Jive social business platform, and is powered by Bunchball Nitro. It gives users a set of missions to complete, each of which exposes them to a critical piece of functionality within the Jive platform.

Nitro for IBM Connections helps businesses train new users and keep existing users engaged within the IBM Connections application. Using the Nitro platform, businesses can employ gamification techniques, like completing missions and earning rewards, to engage users with IBM Connections.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

Bunchball HCM & Cloud HCM Applications Revenues, $M:

Type/Year 2015 2016 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Bunchball 2016 Revenue Breakdown by Type:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

Bunchball 2016 Total & HCM Applications Revenues by Region:

Region % of Total Revenues 2016 Total Revenues, $M 2016 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

Bunchball Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Bunchball Customers

No. of Customers: Subscribe

No. of HCM Applications Customers: Subscribe

No. of Cloud HCM Customers: Subscribe

No. of Cloud HCM Subscribers: Subscribe

Don't Miss our Customer Database

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

Bunchball Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

Bunchball Risks

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  • Ability to handle internal and external risk and challenges

Bunchball Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

Bunchball Cloud Platform (PaaS) & Infrastructure (IaaS) Details

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link:




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