GuideSpark, a Tivian Company Among HCM Top 500

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GuideSpark, a Tivian Company Strengths, Domain Expertise, and Key Differentiators

With GuideSpark, HR teams can deliver communication campaigns and multi-format content experiences that drive adoption of HR programs.

GuideSpark, a Tivian Company Recent Developments

In February 2021, GuideSpark made new features that enable companies to plan, coordinate and personalize employee communications across the enterprise to maximize campaign effectiveness, employee experience, and business outcomes.

GuideSpark, a Tivian Company Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying GuideSpark, a Tivian Company applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of GuideSpark, a Tivian Company and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified GuideSpark, customers.

GuideSpark, a Tivian Company Key Cloud and HCM Applications


GuideSpark, a Tivian Company HCM and Cloud HCM Applications Revenues, $M:

Type/Year20192020YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

GuideSpark, a Tivian Company Revenue Breakdown by Type:

TypeLicenseProf. ServicesHardwareSupport & MaintenanceSaaSPaaSIaaSOther (Non Enterprise Application Revenues)Total
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

GuideSpark, a Tivian Company Total and HCM Applications Revenues by Region:

Region% of Total Revenues2020 Total Revenues, $M2020 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

GuideSpark, a Tivian Company Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

GuideSpark, a Tivian Company Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified GuideSpark, a Tivian Company Customers

No. of GuideSpark, a Tivian Company Customers: 1000

No. of GuideSpark, a Tivian Company HCM Applications Customers: 1000

No. of GuideSpark, a Tivian Company Cloud HCM Customers: x

No. of GuideSpark, a Tivian Company Cloud HCM Subscribers: x

GuideSpark has 1,000 customers using solutions to effectively engage over 22 million employees and achieve HR program adoption goals. Some of the company recent customer wins are: Nebraska Medicine, Fortinet, Genesys, Essilor and others.

GuideSpark, a Tivian Company Market Opportunities, M&A and Geo Expansions

In November 2021, Tivian, acquired GuideSpark. The combined capabilities allow companies to synthesize feedback from their workforce and drive change through communication that cuts through the noise and reaches the right employees at the right time with the right information.

After just six months from launching GuideSpark Communicate Cloud, over 100 enterprise customers adopted the solution.

During 2017, GuideSpark grew 525 percent. GuideSpark, offers a robust employee communications platform, which includes short, engaging, and cost-effective videos on HR-related content.The platform is accessible from any device, including mobile, and provides an interactive user experience and deep analytics on user engagement. Serving hundreds of enterprise customers and more than 1 million employees, GuideSpark is transforming the old way of employee communications and as a result, significantly increasing employee engagement while reducing overall HR costs.

GuideSpark, a Tivian Company Risks and Challenges

The new Acquisition, may be a challenge.

In July 2018, GuideSpark made key executive appointments of industry veterans John Staines, CHRO and SVP People & Culture, Valerie Burman, CFO and SVP Solutions & Strategy, and Charles Lee, SVP and Head of GuideSpark Studios. The recent appointments extend GuideSpark’s executive team to support the company’s ongoing strategy while positioning it for future success. Additionally, Scaling out its engagement offerings to enable employers to communicate with salaried and hourly workers across multiple platforms - text, video, chat, email - will be key to its success.

GuideSpark, a Tivian Company Ecosystem, Partners, Resellers and SI

Mostly direct sales.

GuideSpark, a Tivian Company Cloud Platform (PaaS) and Infrastructure (IaaS) Details

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  • GuideSpark, a Tivian Company Public Cloud and Infrastructure (IaaS)
  • GuideSpark, a Tivian Company Platform (PaaS)
  • GuideSpark, a Tivian Company Application Delivery
  • GuideSpark, a Tivian Company Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: Us

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