Planday, a Xero Company Among HCM Top 500

Njalsgade 19D

Copenhagen, x, 2300, Denmark

45 35 10 72 07

Visit Planday Website.


Planday, a Xero Company Strengths, Domain Expertise, and Key Differentiators

Planday builds software that makes it easier for managers and hourly workers to communicate, collaborate, and get work done. Planday empower businesses by making the relationship between hourly workers and their managers more efficient, transparent, and productive, which leads to better business returns.

Planday, a Xero Company Recent Developments

Planday fundamentally restructures the workplace by creating a real-time platform where businesses and employees can collaborate using transparent shift planning, easy communication, streamlined HR processes, and online & mobile time clock. Planday also supports managers in mid-sized businesses by providing granular reporting and payroll integrations. By creating a transparent, real-time platform, Planday enables businesses and employees to work together in a way that suits everyone.

Planday, a Xero Company Mergers and acquisitions (M&A) Activities

In March 2021, Xero acquired Planday. Planday will operate as a Xero subsidiary and continue to focus on serving small and medium businesses and enterprise customers.

Planday, a Xero Company Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Planday, a Xero Company applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Planday, a Xero Company and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Planday customers.

Planday, a Xero Company Key Cloud and HCM Applications


Planday, a Xero Company HCM and Cloud HCM Applications Revenues, $M:

Type/Year20192020YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Planday, a Xero Company Revenue Breakdown by Type:

TypeLicenseProf. ServicesHardwareSupport & MaintenanceSaaSPaaSIaaSOther (Non Enterprise Application Revenues)Total
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Planday, a Xero Company Total and HCM Applications Revenues by Region:

Region% of Total Revenues2020 Total Revenues, $M2020 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

Planday, a Xero Company Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Planday, a Xero Company Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Planday, a Xero Company Customers

No. of Planday, a Xero Company Customers: 1000

No. of Planday, a Xero Company HCM Applications Customers: 1000

No. of Planday, a Xero Company Cloud HCM Customers: 1000

No. of Planday, a Xero Company Cloud HCM Subscribers: 350000

The company has 1000+ clients in 39 countries with the main market in the Nordic countries, Germany, France and the UK. Planday is used by different sized companies in a variety of industries such as Restaurants, Hotels, Retailers, Call Centres, Fitness clubs, etc Some of the biggest names in food service, hospitality, and fitness use Planday platform to run their businesses more efficiently.
Planday has 350,000+ users worldwide. Among its customer are: Mash, Fitness World, The Truscott Arms, WOLFORD, Big Fernand, 20|20 Research, DigitalGlobe, Grand Vin, Avondale Care, Chexology and many others.

Planday, a Xero Company Market Opportunities, M&A and Geo Expansions

Following the acquisition, Xero will work closely with Planday to expand its presence into other markets where Xero operates.
Planday raised €35 million in new fundings. The Series C round was led by SEB Private Equity, with participation from previous backers, including Creandum and Idinvest. The Danish startup plans to use the additional investment to further develop the cloud-based software and to expand into new markets across Europe and North America. After closing this €35 million investment, Planday is planning to establish a new UK technology development hub.

Planday, a Xero Company Risks and Challenges

Developing an integrated HCM Cloud for all segments of workforce management will be critical to its long-term success.

Planday, a Xero Company Ecosystem, Partners, Resellers and SI

Mostly direct sales.

Planday, a Xero Company Cloud Platform (PaaS) and Infrastructure (IaaS) Details

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  • Planday, a Xero Company Public Cloud and Infrastructure (IaaS)
  • Planday, a Xero Company Platform (PaaS)
  • Planday, a Xero Company Application Delivery
  • Planday, a Xero Company Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link: Us

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