Sonru Strengths, Domain Expertise, and Key Differentiators
Sonru is a cloud-based video interviewing solution designed specifically for the candidate selection process for small and medium-sized businesses. It allows hiring managers to set up their interview questions for applicants ahead of time, which can then be sent out through email and answered by applicants via webcam. Interviewee answers are saved in an online database, to be reviewed and shared within the company.
Assessment tools allow users to score and compare candidates based on a variety of factors. In addition, hiring managers can review applicants’ videos on the go through a tablet or smartphone via Sonru Player. Applicants can also create their responses using a tablet or smartphone through Sonru Record.
Sonru is available in multiple languages and questions can be set in the required language. Support is provided via phone and email. It also provides integration with applicant tracking systems which allows the video player to embed into the ATS workflow.
Sonru Recent Developments
Sonru, an automated online video interview solution for screening candidates, replaces the first-round phone and on-site interviews.
Sonru Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Sonru applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Sonru and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Sonru Video Interviewing customers.
Ownership: - x
Number of Employees: 60
Functional Market: Recruiting,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith Based Nonprofit, Youth and Elderly Care Nonprofit, Special Cause Nonprofit, Oil and Gas, Professional Services, Retail, Transportation, Utilities,
Sonru Key Cloud and HCM Applications
Sonru Video Interviewing
Sonru HCM and Cloud HCM Applications Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Sonru Revenue Breakdown by Type:
|Type||License||Services||Hardware||Support & Maintenance||SaaS|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe|
Sonru HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets
2019 HCM Revenues, By Sub-Functional Markets, $M
Sonru HCM Applications Revenues By Verticals, $M:
Sonru Total and HCM Applications Revenues by Region:
|Region||% of Total Revenues||2019 Total Revenues, $M||2019 HCM Applications Revenues, $M|
Sonru Direct vs Indirect sales
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Sonru Customers - Breakdown by Geo, Size, Vertical and Product
No. of Sonru Customers: 500
No. of Sonru HCM Applications Customers: 500
No. of Sonru Cloud HCM Customers: 500
No. of Sonru Cloud HCM Subscribers: x
Sonru has more than 500 enterprise clients and captures thousands of interviews every day. Among Sonru customers are: Qatar Airways, BDO Australia, Rolls-Royce, Asda, Paddy Power, Certeco Limited, Thames Water, St John of God Berwick Hospital, Mercy Health’s Aged Care and Home & Community Care, NHS Leadership Academy and others.
Sonru Market Opportunities, M&A and Geo Expansions
Video interviewing from Sonru enables a live interview by replacing the early-stage phone, Skype or face-to-face interviews. The favourable investment climate for Ireland, which could replace the UK as the new destination for multinationals, could brighten HR growth prospects both at home and abroad.
Sonru Risks and Challenges
Employee engagement, coupled with candidate relationship management, could be needed to mitigate its reliance on video interview solutions.
Sonru Ecosystem, Partners, Resellers and SI
Founded in 2007, Sonru’s Global Headquarters is in Ireland, with offices in America, Australia, France, Singapore and the United Arab Emirates.
Sonru provides a full API framework enabling any ATS to integrate with Sonru technology and allowing the video player to embed seamlessly into the ATS workflow. Some of the integration partners include: SmartRecruiters, Oracle, IBM Kenexa, SAP SuccessFactors, and others.
Sonru Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Sonru Public Cloud and Infrastructure (IaaS)
- Sonru Platform (PaaS)
- Sonru Application Delivery
- Sonru Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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