About us
APPS RUN THE WORLD is a leading technology market-research company devoted to the applications space. Leveraging a rigorous data-centric research methodology, we ask the simple question: Who’s buying enterprise applications from whom and why? And we provide the answers – supported by decades of research – to our clients around the world.
Because of the pervasive use of applications to drive business value in every aspect of the enterprise, the imperative is to capitalize on the dynamics of the applications market with quality and reliable data on customers and technology providers.
At APPS RUN THE WORLD, we believe transparency is the mother of quality research. That’s why we make available free of charge a steady stream of valuable research reports to anyone who visits our Platform.
Trusted by Thousands of Global Organizations
Why APPS RUN THE WORLD?
IT Research &
Knowledge
2010 to present Research Studies
Technology
Coverage
30,000+
Software Apps
Technographics
Database
10M+ Software Purchases
Firmographics
Database
2M+ Unique Software Buyers
Business
Contacts
1M+ Key
Decision Makers
Business
Our business is to formulate winning strategies in the apps-ready economy with the latest market analysis, historical purchase data and forward-looking guidance.
Since its inception in 2010, APPS RUN THE WORLD has grown to become the most trusted data source for real-time enterprise technology market insights driven by supply-side research, hundreds of billions of dollars in new and existing software investments, as well as validated buyer intent signals with daily updates.
APPS RUN THE WORLD is all about Apps Research & Buyer Insight, delivering market-sizing reports, competitive intelligence and actionable buyer intent signals for vendors, sales and marketing decision-makers, institutional investors, as well as key stakeholders interested in tapping into the $1-trillion-plus enterprise software industry.
Our Mission
Our Team
Albert Pang President 
Angel Lin CFO 
Misho Markovski Head of Research 
Marija Ristikj Business Development
Kiril Stankovski Business Development
Aleksandra Markovska Business Development
Maja Paunovic Business Development 
Martin Zdravkovski Research Manager 
Milena Kostadinovski Research Manager 
Marija Markovska Research Manager 
Andrej Micikj Research Manager 
Ivan Denkovski Research Manager 
Mihael Trifunovski Research Manager
Jasmina Ristovska Research Manager
Natasha Ilievski Research Analyst 
Ana Velickovska Research Analyst
Nenad Trajkovski Research Analyst 
Sandra Donevska Research Analyst
Jadrana Karanikic Research Analyst 
Goran Mitkovski Research Analyst 
Marijana Andonovska Research Analyst 
Monika Dimishkovska Research Analyst 
Kristijan Ilievski Research Analyst
Magdalena Ilievska Research Analyst 
Andjela Andonovic Research Analyst 
Filip Arsovski Research Analyst 
Djesika Denkovska Research Analyst 
Dejvid Trajanovikj Research Analyst 
Magdalena Ilijevska Research Analyst 
Dragana Mitkovska Research Analyst 
Dejan Petrovski Research Analyst 
Meri Vitanovska Research Analyst 
Join our Team Internship Our Philosophy
Through rigorous research on a full gamut of applications markets, we deliver vendor data, competitive intelligence reports and case studies via multiple subscription options to a sophisticated audience, enabling them to become more savvy buyers, vendors and investors.
By offering them hard-to-get market data and addressing their specific information needs, we serve as their trusted partner when it comes to applications research. Transparency is the guiding principle of our research. Every report that we publish, every market-sizing project that we take on and every contact discovery and improvement database that we build and enhance should meet that requirement.
 Simply put, there should be absolute clarity on how we gather the data, formulate our analysis and convey the results without any ambiguity or obfuscation.
Our Key Differentiators
APPS RUN THE WORLD excels in qualitative and quantitative research on hundreds of applications markets including 21 verticals and subverticals from Aerospace to Utility. No one else can offer you timely applications research, quality market-sizing studies and sales-ready leads in a single package.
- We are different because APPS RUN THE WORLD is all about Apps Research & Buyer Insight. We conduct end-user research on a proactive basis. Others do it reactively.
- Only APPS RUN THE WORLD provides a holistic view into actual market conditions with a unique blend of supply-side analytics, historical purchases and forward-looking buyer intent signals, research best practices as simple as 1-2-3.
- Only APPS RUN THE WORLD offers money back guarantee on the accuracy of our data similar to the 99.9% uptime guarantee you expect from your Cloud providers. Others do not have such guarantees.
