In 2017, the top 10 Collaboration software vendors accounted for nearly 60% of the global Collaboration applications market which grew 2.3% to approach nearly $8.4 billion in license, maintenance and subscription revenues.
In 2017, Microsoft led the pack with a 24.4% market share riding on a 1.1% jump in license, maintenance and subscription revenues. Cisco Systems was #2, followed by Google, Oracle and LogMeIn.
We ask the simple question: Who’s buying Collaboration applications from whom and why? And we provide the answers – supported by decades of research – to our clients around the world. (Sample from our Apps Database)
Through our forecast period, the Collaboration applications market is expected to reach $9.8 billion by 2022, compared with $8.4 billion in 2017 at a compound annual growth rate of 3.1%.
| Exhibit 2: Worldwide Collaboration Software Market 2017-2022 Forecast, $M | |||
|---|---|---|---|
| Year | 2017 | 2022 | 2017-2022 CAGR, % |
| Total | 8454 | 9836 | 3.1% |
Source: Apps Run The World, December 2018
Collaboration Market Definitions And Forecast Assumptions
Collaboration applications include Cloud tools for Web conferencing, team collaboration, social business platform, event management, eSignature, and sharing of online community resources. Collaboration applications also include conventional tools for email, group calendaring and scheduling and threaded discussion.
Box, Dropbox, Slack and other startups are turning the concept of collaboration upside down with a whole new approach to knowledge sharing, team collaborating and information filtering through smart messaging with contextual and decision support capabilities.
Top 10 Collaboration Software Vendors
Here are the rankings of the top 10 Collaboration software vendors in 2017 and their market shares.
| Rank | Vendor | 2016 Collaboration Apps Revenues, $M | 2017 Collaboration Apps Revenues, $M | YoY Growth | 2017 Collaboration Market Share, % | Recent Developments |
|---|---|---|---|---|---|---|
| 1 | Microsoft | Subscribe | Subscribe | 1.1% | Subscribe | Microsoft Teams is now being used by over 350,000 organizations by end of 2018, while Office 365 has more than 120 million business users. |
| 2 | Cisco Systems | Subscribe | Subscribe | 2.8% | Subscribe | Adding SD-WAN, Digital Workspace offerings to cement leadership position in networking, security and collaboration. |
| 3 | Subscribe | Subscribe | 28.6% | Subscribe | Recent buys including AppBridge, Bitium, Limes Audio, Onward, Superpod would find their way into new collaboration apps. | |
| 4 | Oracle | Subscribe | Subscribe | 3.4% | Subscribe | Acquired Talari Networks for SD-WAN, a key to Oracle’s fledgling digital workspace market for network delivery of Cloud apps. |
| 5 | LogMeIn, Inc. | Subscribe | Subscribe | 186.5% | Subscribe | In October 2018, LogMeIn introduced the next wave of intelligent customer engagement by adding proactive AI and language features to the Bold360 platform. |
| 6 | BroadSoft, a Cisco Company | Subscribe | Subscribe | 11.8% | Subscribe | Acquired by Cisco as key part of its unified communications platform for contact center operations. |
| 7 | Intralinks Holdings, Inc., a SS&C Technologies Company | Subscribe | Subscribe | 6.7% | Subscribe | Acquired by SS&C to strengthen its Digital Workspace strategy especially for financial services clients. |
| 8 | Slack | Subscribe | Subscribe | 100.0% | Subscribe | Acquired Astro to help customers simplify the task of moving conversations from an email into Slack. |
| 9 | SurveyMonkey | Subscribe | Subscribe | 9.5% | Subscribe | Survey platform reaches 16M+ individuals including 600K+ paid users. |
| 10 | Cvent | Subscribe | Subscribe | 17.2% | Subscribe | Launched Cvent Microsites for hotel brands, chains, and destinations to create dynamic websites for meeting planners. |
| Subtotal | Subscribe | Subscribe | 12.4% | Subscribe | ||
| Other | Subscribe | Subscribe | -9.8% | Subscribe | ||
| Total | Subscribe | Subscribe | 2.3% | Subscribe |
Source: Apps Run The World, December 2018
Custom data cuts related to the Collaboration Applications market are available:
- Top 80 Collaboration Applications Vendors and Market Forecast 2017-2022
- 2017 Collaboration Applications Market By Industry (21 Verticals)
- 2017 Collaboration Applications Market By Functional Market (16 Markets)
- 2017 Collaboration Applications Market By Country (USA + 45 countries)
- 2017 Collaboration Applications Market By Region (Americas, EMEA, APAC)
- 2017 Collaboration Applications Market By Revenue Type (License, Services, Hardware, Support and Maintenance, Cloud)
- 2017 Collaboration Applications Market By Customer Size (revenue, employee count, asset)
- 2017 Collaboration Applications Market By Channel (Direct vs Direct)
- 2017 Collaboration Applications Market By Product
Exhibit 4 shows the enterprise applications market by functional area. The highest growth functional markets revolve around smaller segments like eCommerce, Enterprise Performance Management, Sales Performance Management and Treasury and Risk, where first movers remain less established than those that for decades have been entrenched in functional areas like ERP, CRM and PLM.
Exhibit 4: Worldwide Enterprise Applications Market Forecast 2017-2022, By Functional Market, $M
Collaboration Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database
On the buyer side, customers are investing in Collaboration applications based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.
Since 2010, our global team of researchers have been studying the patterns of the latest collaboration software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Updated continuously, our database features extensive win/loss analysis. Each year our research team identifies tens of thousands of these collaboration customer wins and losses from public and proprietary sources.
The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.
| Customer | Industry | Empl. | Revenue | Country | Vendor | New Product |
| Burns & McDonnell | Construction and Real Estate | 6000 | $2.70B | United States | Aconex | Aconex Connected BIM |
| Komatsu | Manufacturing | 59632 | $23.48B | Japan | Box | Box |
| University of Sydney | Education | 12000 | $2.00B | Australia | Dropbox | Dropbox Business |
| ACDC Express | Manufacturing | 415 | $50.0M | South Africa | G Suite | |
| ATB Financial | Banking and Financial Services | 5300 | $1.50B | Canada | G Suite | |
| AVEVE Group | Consumer Packaged Goods | 1900 | $1.60B | Belgium | G Suite | |
| Colgate-Palmolive | Consumer Packaged Goods | 35900 | $15.45B | United States | G Suite | |
| Nielsen | Professional Services | 56000 | $6.57B | United Kingdom | G Suite | |
| Salesforce | Professional Services | 21587 | $6.67B | United States | G Suite | |
| Whirlpool | Manufacturing | 92000 | $21.25B | United States | G Suite | |
| Constance Hotels and Resorts | Leisure and Hospitality | 3000 | $1.50B | Mauritius | IBM | IBM Connections Cloud |
| Aston Martin | Retail | 1850 | $1.15B | United Kingdom | Microsoft | Microsoft Office 365 |
| British Medical Association | Non Profit | 600 | $106.0M | United Kingdom | Microsoft | Microsoft Office 365 |
| Professional Services | 13598 | $19.77B | United States | Microsoft | Microsoft Office 365 | |
| PulteGroup | Construction and Real Estate | 4542 | $6.28B | United States | Microsoft | Microsoft Office 365 |
| Umbra Group | Aerospace and Defense | 1200 | $200.0M | Italy | Microsoft | Microsoft Office 365 |
| Virtusa | Professional Services | 9800 | $600.0M | United States | Microsoft | Microsoft Office 365 |
| Farrans Construction | Construction and Real Estate | 980 | $375.0M | United Kingdom | Aconex | Aconex Connected BIM |
| AGCO | Retail | 20000 | $7.32B | United States | Cisco Systems | Cisco Collaboration |
| Altocloud | Banking and Financial Services | 50 | $10.0M | United States | Cisco Systems | Cisco Collaboration |
| Cimpress | Consumer Packaged Goods | 6200 | $1.69B | Netherlands | Cisco Systems | Cisco Collaboration |
| GOSH | Healthcare | 3500 | $1.50B | United Kingdom | Cisco Systems | Cisco Collaboration |
| NterOne | Professional Services | 50 | $10.0M | United States | Cisco Systems | Cisco Collaboration |
| items GmbH | Professional Services | 280 | $50.0M | Germany | Citrix | Citrix ShareFile |
| LG&E and KU | Oil and Gas | 3200 | $3.00B | United States | Citrix | Citrix ShareFile |
| The Watershed | Healthcare | 600 | $100.0M | United States | Citrix | Citrix ShareFile |
| Transcat PLM | Professional Services | 420 | $200.0M | Germany | Citrix | Citrix ShareFile |
| Flex | Professional Services | 200000 | $24.90B | Singapore | Cvent | Cvent Event Management Software |
| Hard Rock Hotel | Leisure and Hospitality | 2500 | $750.0M | United States | Cvent | Cvent Event Management Software |
| McKesson | Healthcare | 70400 | $190.88B | United States | Cvent | Cvent Event Management Software |
| Merck | Healthcare | 50000 | $12.50B | Germany | Cvent | Cvent Event Management Software |
| National Journal | Media | 300 | $100.0M | United States | Cvent | Cvent Event Management Software |
| BNL Gruppo BNP Paribas | Banking and Financial Services | 20000 | $5.00B | Italy | EMC | EMC Documentum D2 |
| Eaton Vance | Banking and Financial Services | 1473 | $1.35B | United States | EMC | EMC Documentum D2 |
| Galderma | Healthcare | 5000 | $2.00B | Switzerland | EMC | EMC Documentum D2 |
| Generali Hellas S.A. | Insurance | 100 | $10.0M | Greece | EMC | EMC Documentum D2 |
| Heathrow Airport | Transportation | 76500 | $3.30B | United Kingdom | EMC | EMC Documentum D2 |
| ALFA | Distribution | 68000 | $18.00B | Mexico | G Suite | |
| ALLSAINTS | Consumer Packaged Goods | 3200 | $330.0M | United Kingdom | G Suite | |
| Grow Marketing | Media | 60 | $8.0M | United States | G Suite | |
| Magazine Luiza | Retail | 17000 | $2.25B | Brazil | G Suite | |
| Smoky Trout Farm Limited | Consumer Packaged Goods | 10 | $5.0M | Canada | G Suite | |
| Calidad Pascual | Consumer Packaged Goods | 2300 | $1.00B | Spain | IBM | IBM Connections Cloud |
| Flex Contact Center | Professional Services | 11000 | $5.00B | Brazil | IBM | IBM Connections Cloud |
| Lufthansa | Transportation | 120262 | $32.06B | Germany | IBM | IBM Connections Cloud |
| Meander Med. Centrum | Healthcare | 2237 | $350.0M | Netherlands | IBM | IBM Connections Cloud |
| TruTrade Africa | Distribution | 10 | $1.0M | Uganda | IBM | IBM Domino |
| Waterfront Toronto | Construction and Real Estate | 65 | $20.0M | Canada | IBM | IBM Connections Cloud |
| Rosenbauer Group | Retail | 3100 | $870.0M | Austria | Infor | Infor Ming.le |
| Valmet | Professional Services | 12300 | $3.30B | Finland | Infor | Infor Ming.le |
| BPP | Professional Services | 500 | $50.0M | United Kingdom | Intralinks Holdings | Intralinks VIA Pro Edition |
| Formula Hybrid | Education | 50 | $10.0M | United States | Intralinks Holdings | Intralinks VIA Pro Edition |
| RPC | Professional Services | 720 | $82.0M | United Kingdom | Intralinks Holdings | Intralinks VIA Pro Edition |
| Système U | Distribution | 65000 | $24.00B | France | Intralinks Holdings | Intralinks VIA Pro Edition |
| Three Rivers Legal Services | Professional Services | 50 | $5.0M | United States | Intralinks Holdings | Intralinks VIA Pro Edition |
| British Land PLC | Construction and Real Estate | 650 | $639.0M | United Kingdom | Microsoft | Microsoft Office 365 |
| AFG | Banking and Financial Services | 190 | $100.0M | Australia | Oracle | Oracle Documents Cloud Service |
| Mythics Inc. | Professional Services | 300 | $100.0M | United States | Oracle | Oracle Documents Cloud Service |
| Netcompany | Professional Services | 750 | $1.00B | Denmark | Oracle | Oracle Documents Cloud Service |
| Sutton Tools North America | Retail | 300 | $100.0M | Australia | Oracle | Oracle Documents Cloud Service |
| TekStream | Professional Services | 100 | $20.0M | United States | Oracle | Oracle Documents Cloud Service |
| Jimdo | Professional Services | 200 | $50.0M | Germany | SurveyMonkey | SurveyMonkey |
| Stella & Dot | Consumer Packaged Goods | 400 | $300.0M | United States | SurveyMonkey | SurveyMonkey |
| SunTrust Robinson Humphrey | Banking and Financial Services | 2000 | $1.00B | United States | SurveyMonkey | SurveyMonkey |
Source: Apps Run The World, January 2019
Further Readings
An expanded version of this report covers the top 60+ Collaboration Software vendors, offering in-depth analysis of the market dynamics, vendors’ Strengths, Customers, Opportunities, Risks and Ecosystems as well as their ability to gain Shares (SCORES) within their respective space. We also offer win-loss analysis of the quarterly wins of these top vendors and whether incumbents and upstarts pose any real threat to their standing amid shifting market requirements and user preferences.
More Enterprise Applications Research Findings
Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors (Apps Top 500) and the world’s 500 largest Cloud Applications Vendors (Cloud Top 500) ranked by their 2015-2017 product revenues.
Their 2017 results are being broken down, sorted and ranked across 16 functional areas (from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.
Research Methodology
Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.
Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world. The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.
