In 2023, the global Automotive software market surged to nearly $15.7 billion, growing by 8.1%. The top 10 vendors commanded a significant 53.5% market share, with Cox Automotive leading at 7.1%, followed by MicrosoftSAPCDK Global, and Reynolds and Reynolds.

Our APPS TOP 500 Market Report (Preview) covers hundreds of Automotive software vendors, offering deep insights into market dynamics, vendor strengths, AI investments, customer momentum, and go-to-market strategies providing valuable perspectives on market trends and challenges.

Discover thousands of Automotive Customer Wins with the ARTW Technographics Platform, an essential resource for technology enthusiasts, sales business leaders, and data-driven marketing executives, offering curated insights into the evolving landscape of the software industry, including the latest developments in the Automotive software market.

Exhibit 1 – 2023 Automotive Applications Market Shares Split By Top 10 Automotive Vendors and Others
Exhibit 1 – 2023 Automotive Applications Market Shares Split By Top 10 Automotive Vendors and Others

Through our forecast period, the Automotive applications market size is expected to reach $18.4 billion by 2028, compared with $15.7 billion in 2023 at a compound annual growth rate of 3.2%.

Exhibit 2: Worldwide Automotive Software Market 2023-2028 Forecast, $M
Year202320282023-2028 CAGR, %
Total15733184063.2%

Source: Apps Run The World, June 2024

Top 10 Automotive Software vendors

Automotive (Automotive production, equipment, repair, services) – PLM, CAD, CAM, Dealer Management System, Parts Management, Financials, HR, Procurement. Analytics could be the baseline for next-generation automobile apps not just for PLM to manufacture personalized cars, but also self-driving models that redefine transportation. Still supporting operations of global OEMs with unified systems will be top priority for apps vendors

Here are the rankings of the top 10 Automotive software vendors in 2023 and their market shares

RankVendor2021 Automotive Apps Revenues, $M2022 Automotive Apps Revenues, $M2023 Automotive Apps Revenues, $MYoY Growth2023 Automotive Market Share, %
1Cox Automotive Subscribe Subscribe Subscribe4.4% Subscribe
2Microsoft Subscribe Subscribe Subscribe3.4% Subscribe
3SAP Subscribe Subscribe Subscribe2.0% Subscribe
4CDK Global Subscribe Subscribe Subscribe2.9% Subscribe
5Reynolds and Reynolds Company Subscribe Subscribe Subscribe1.5% Subscribe
6Dassault Systemes Subscribe Subscribe Subscribe8.9% Subscribe
7Cadence Design Systems Subscribe Subscribe Subscribe10.0% Subscribe
8Synopsys Subscribe Subscribe Subscribe14.6% Subscribe
9Siemens Digital Industries Software Subscribe Subscribe Subscribe4.3% Subscribe
10Solera Holdings Subscribe Subscribe Subscribe6.2% Subscribe
Subtotal Subscribe Subscribe Subscribe4.9% Subscribe
Other Subscribe Subscribe Subscribe12.2% Subscribe
Total1382214549157338.1%100.0%

Source: Apps Run The World, June 2024

Other Automotive software providers included in the report are: Adobe, ADP, Alfa Financial Software Holdings plc, Altair Engineering, Inc., Ansys Inc., Aptean, ARI Network, Atlassian, AVEVA Group, Bentley Systems Inc., Bynx, Cegedim, Blue Yonder, Cisco Systems, Citrix, CCC Intelligent Solutions, Constellation Software Inc., Descartes Systems Group, Exela Technologies, Inc., GE Digital, GEP Procurement, Google, Hexagon, IBM, IFS, Infor, Intuit Inc., LECTRA, LivePerson Inc., Manhattan Associates Inc., Mitchell International, Inc., Oracle, Open Text Corporation, Palantir Technologies, PTC, QAD Inc., RingCentral, Roper Technologies, Inc., Sage, SAS Institute, ServiceNow, Shopify, SolarWinds, SupplyOn, Solera, Synopsys, Sofico NV, Salesforce.com, The Innovation Group, Trimble, UKG, Verizon Connect, Workday, Yonyou, Zoom Video Communications, and many others.

Custom data cuts related to the Automotive Applications market are available:

  • Top 900+ Automotive Applications Vendors and Market Forecast 2023-2028
  • 2023 Automotive Applications Market By Functional Market (16 Markets)
  • 2023 Automotive Applications Market By Country (USA + 45 countries)
  • 2023 Automotive Applications Market By Region (Americas, EMEA, APAC)
  • 2023 Automotive Applications Market By Revenue Type (License, Services, Hardware, Support and Maintenance, Cloud)
  • 2023 Automotive Applications Market By Customer Size (revenue, employee count, asset)
  • 2023 Automotive Applications Market By Channel (Direct vs Direct)
  • 2023 Automotive Applications Market By Product
Buyer Intent: Companies Reading this Research Report
ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively reading this research report. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively accessing this research report include:
  1. Celltrion, a South Korea based Life Sciences organization with 2145 Employees
  2. Oracle, a United States based Professional Services company with 160000 Employees
  3. Socality, a Canada based Non Profit organization with 10 Employees
LogoCompanyIndustryEmployeesRevenueCountryEvaluated

Worldwide Enterprise Applications by Vertical Market

Exhibit 3 provides a forecast of the worldwide enterprise applications by vertical market from 2023 to 2028, highlighting market sizes, year-over-year growth, and compound annual growth rates across different industry sectors from Aerospace and Defense to Utilities.

Exhibit 3: Worldwide Enterprise Applications by Vertical Market Forecast 2023-2028 by Functional Market ($M)

Vertical Market, $M202120222023YoY Growth20282023-2028 CAGR, %
Aerospace & Defense Subscribe Subscribe Subscribe Subscribe Subscribe4.7
Automotive Subscribe Subscribe Subscribe Subscribe Subscribe3.2
Banking and Financial Services Subscribe Subscribe Subscribe Subscribe Subscribe3.4
Communications Subscribe Subscribe Subscribe Subscribe Subscribe3.8
Construction Subscribe Subscribe Subscribe Subscribe Subscribe4.7
Real Estate Subscribe Subscribe Subscribe Subscribe Subscribe3.3
Consumer Packaged Goods Subscribe Subscribe Subscribe Subscribe Subscribe4.5
Distribution Subscribe Subscribe Subscribe Subscribe Subscribe4.0
K-12 Subscribe Subscribe Subscribe Subscribe Subscribe4.1
Higher Education Subscribe Subscribe Subscribe Subscribe Subscribe3.9
Federal Government Subscribe Subscribe Subscribe Subscribe Subscribe4.3
State and Local Government Subscribe Subscribe Subscribe Subscribe Subscribe3.6
Public Safety Subscribe Subscribe Subscribe Subscribe Subscribe4.2
Healthcare Subscribe Subscribe Subscribe Subscribe Subscribe3.7
Life Insurance Subscribe Subscribe Subscribe Subscribe Subscribe4.1
P&C Insurance Subscribe Subscribe Subscribe Subscribe Subscribe4.5
Specialty Insurance Subscribe Subscribe Subscribe Subscribe Subscribe4.3
Leisure and Recreation Subscribe Subscribe Subscribe Subscribe Subscribe4.8
Hospitality and Lodging Subscribe Subscribe Subscribe Subscribe Subscribe5.0
Life Sciences Subscribe Subscribe Subscribe Subscribe Subscribe3.5
Manufacturing Subscribe Subscribe Subscribe Subscribe Subscribe3.9
Media Subscribe Subscribe Subscribe Subscribe Subscribe4.0
Faith-Based Nonprofit Subscribe Subscribe Subscribe Subscribe Subscribe3.6
Youth & Elderly Care Nonprofit Subscribe Subscribe Subscribe Subscribe Subscribe4.2
Special Cause Nonprofit Subscribe Subscribe Subscribe Subscribe Subscribe4.1
Oil and Gas Subscribe Subscribe Subscribe Subscribe Subscribe3.7
Professional Services Subscribe Subscribe Subscribe Subscribe Subscribe4.6
Retail Subscribe Subscribe Subscribe Subscribe Subscribe4.7
Transportation Subscribe Subscribe Subscribe Subscribe Subscribe4.5
Utility Subscribe Subscribe Subscribe Subscribe Subscribe3.8
Total Subscribe Subscribe Subscribe Subscribe Subscribe4.1

Source: Apps Run The World, June 2024

Exhibit 4 shows our projections for the enterprise applications market by vertical segment, based on the buying preferences and the customer propensity to invest in new software within those industries as they continue to upgrade and replace many legacy industry-specific applications that have been identified and tracked in our Buyer Insight Database.

Exhibit 4: Worldwide Enterprise Applications Market Forecast 2023-2028, By Vertical Market, $M
Exhibit 4: Worldwide Enterprise Applications Market Forecast 2023-2028, By Vertical Market, $M

Automotive Software Purchases Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database

On the buyer side, customers are investing in Automotive systems based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.

Since 2010, our global team of researchers have been studying the patterns of the latest Automotive software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Updated continuously, our database features extensive win/loss analysis. Each year our research team identifies tens of thousands of these customer Automotive wins and losses from public and proprietary sources.

The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.

CustomerIndustryEmpl.RevenueCountryVendorNew ProductCategory
Delphi AutomotiveAutomotive19000$4.36BUnited KingdomAnsys Inc.ANSYS DesignSpaceProduct Lifecycle Management
Groupe PSAAutomotive210000$80.02BFranceAnsys Inc.ANSYS EnSightComputational Fluid Dynamics (CFD)
Audi AGAutomotive90783$67.60BGermanyAnsys Inc.ANSYS LS-DYNAMaterial Simulation
Autoliv, Inc.Automotive58092$8.55BSwedenAnsys Inc.ANSYS LS-DYNAMaterial Simulation
BENTELER International AGAutomotive26000$8.02BGermanyAnsys Inc.ANSYS LS-DYNAMaterial Simulation
BMW GroupAutomotive120726$118.10BGermanyAnsys Inc.ANSYS LS-DYNAMaterial Simulation
BYTON North AmericaAutomotive1000$200.0MUnited StatesAnsys Inc.ANSYS LS-DYNAMaterial Simulation
General Motors CompanyAutomotive155000$122.49BUnited StatesAnsys Inc.ANSYS medini analyzeElectronic Design
Bajaj Auto LtdAutomotive10171$3.91BIndiaAnsys Inc.ANSYS nCode DesignLifeFatigue Analysis
Groupe PSAAutomotive210000$80.02BFranceCDK GlobalAutoline Drive DMSDealership Management
Group 1 Automotive, Inc.Automotive6000$10.85BUnited StatesCDK GlobalAutoline Drive DMSDealership Management
Sytner GroupAutomotive10000$6.50BUnited KingdomCDK GlobalAutoline Drive DMSDealership Management
Volkswagen Group UK LtdAutomotive4000$3.00BUnited KingdomCDK GlobalAutoline Drive DMSDealership Management
Jardine Motors Group PlcAutomotive3100$1.80BUnited KingdomCDK GlobalAutoline Drive DMSDealership Management
Mossy Nissan HoustonAutomotive150$40.0MUnited StatesCDK GlobalCDK DriveDealership Management
Sewell AutomotiveAutomotive2700$600.0MUnited StatesCDK GlobalCDK Global CRMAutomotive Dealership CRM
Ganley Automotive GroupAutomotive1000$1.50BUnited StatesCDK GlobalCDK Global DMSDealership Management
Lithia Motors, IncRetail14538$13.12BUnited StatesCDK GlobalCDK IntelliDealer Financial ManagementAutomotive ERP
Premier AutomotiveAutomotive2500$1.00BUnited StatesCDK GlobalCDK IntelliDealer Financial ManagementAutomotive ERP
ValeoAutomotive300$68.0MBelgiumDassault SystemesApriso FlexNetQuality Management
BlutecAutomotive5185$500.0MItalyDassault SystemesDassault 3DEXPERIENCE PlatformProject Portfolio Management
U.S. Auto Parts Network, IncAutomotive1054$289.0MUnited StatesMicrosoftLinkedIn Talent SolutionsRecruiting
Nexteer Automotive Group LimitedAutomotive11900$3.03BUnited StatesMicrosoftMicrosoft 365Collaboration
Navistar International CorporationAutomotive12300$11.25BUnited StatesMicrosoftMicrosoft 365Collaboration
DELFINGEN Industry SAAutomotive2800$278.0MFranceMicrosoftMicrosoft Dynamics 365 for Finance and OperationsERP Financial
Isuzu AustraliaAutomotive110$10.0MAustraliaMicrosoftMicrosoft Dynamics 365 for Finance and OperationsERP Financial
Ken Garff Automotive GroupAutomotive2400$1.30BUnited StatesReynolds and Reynolds CompanyReynolds and Reynolds DMSAutomotive ERP
Leader Automotive GroupAutomotive500$300.0MUnited StatesReynolds and Reynolds CompanyReynolds and Reynolds DMSAutomotive ERP
Toresco Enterprises IncAutomotive600$70.0MUnited StatesReynolds and Reynolds CompanyReynolds and Reynolds DMSAutomotive ERP
Walker AutomotiveRetail350$50.0MUnited StatesReynolds and Reynolds CompanyReynolds and Reynolds DMSAutomotive ERP
Audi AGAutomotive90783$67.60BGermanySalesforceSalesforce Sales CloudSales Automation,Sales Engagement
Michelin GroupAutomotive112800$11.19BFranceSalesforceSalesforce Sales CloudSales Automation,Sales Engagement
General Motors CompanyAutomotive155000$122.49BUnited StatesSalesforceSalesforce Sales CloudSales Automation,Sales Engagement
Michelin GroupAutomotive112800$11.19BFranceSalesforceSalesforce Marketing CloudMarketing Automation
BMW GroupAutomotive120726$118.10BGermanySalesforceSalesforce Marketing CloudMarketing Automation
Stellantis, formerly Fiat Chrysler AutomobilesAutomotive3000$815.0MUnited KingdomSalesforceSalesforce Marketing CloudMarketing Automation
Ford Motor CompanyAutomotive182000$127.14BUnited StatesSalesforceSalesforce Service CloudCustomer Support
Harley-Davidson, Inc.Automotive5600$5.36BUnited StatesSalesforceSalesforce Service CloudCustomer Support
Navistar International CorporationAutomotive12300$11.25BUnited StatesSAPSAP AribaProcurement
Dana IncorporatedAutomotive36000$8.60BUnited StatesSAPSAP AribaProcurement
General Motors CompanyAutomotive155000$122.49BUnited StatesSAPSAP AribaProcurement
Toyota Motor CorporationAutomotive359542$275.40BJapanSAPSAP S/4 HANAERP Financial
Indus Motor CompanyAutomotive3200$1.05BPakistanSAPSAP S/4 HANAERP Financial
BENTELER International AGAutomotive26000$8.02BGermanySAPSAP S/4 HANAERP Financial
Audi AGAutomotive90783$67.60BGermanySAPSAP S/4 HANAERP Financial

Source: Apps Run The World, June 2024

More Enterprise Applications Research Findings

Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors (Apps Top 500) ranked by their 2019-2023 product revenues.

Their 2023 results are being broken down, sorted and ranked across 16 functional areas (from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.

Research Methodology

Each year our global team of researchers conducts an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market.

We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world.

The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.