Top 10 Non Profit Software Vendors and Market Forecast 2017-2022

Worldwide Non Profit Applications Market to reach $3.4 billion by 2022, compared with $2.6 billion in 2017 at a compound annual growth rate of 5.2%.

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In 2017, the top 10 Non Profit software vendors accounted for nearly 63% of the global Non Profit applications market which grew 6.7% to approach nearly $2.6 billion in license, maintenance and subscription revenues.

Last year Blackbaud was the market leader with 16% market share in license, maintenance and subscription revenues, followed by Active Network, Salesforce, SAP and Intuit.

Exhibit 1 - 2017 Non Profit Applications Market Shares Split By Top 10 Non Profit Vendors and Others, %
Exhibit 1 – 2017 Non Profit Applications Market Shares Split By Top 10 Non Profit Vendors and Others, %

Through our forecast period, the Non Profit applications market is expected to reach $3.4 billion by 2022, compared with $2.6 billion in 2017 at a compound annual growth rate of 5.2%.

Exhibit 2: Worldwide Non Profit Software Market 2017-2022 Forecast, $M
Year 2017 2022 2017-2022 CAGR, %
Total 2634 3389 5.2%

Source: Apps Run The World, January 2019

Top 10 Non Profit Software vendors

Non Profit organizations are not-for-profit entities that direct their funding and revenues to achieve their stated mission. Applications designed for these organizations include donor and grant management, fund raising and accounting, constituent relationship management, as well as a range of back-office, association and event management, and community-building functions

As online fund raising enters the mainstream, new operating models will emerge as nonprofits experiment different out-reach programs to attract, retain and strengthen ties with donors, volunteers and their key constituents.

Here are the rankings of the top 10 Non Profit software vendors in 2017 and their market shares.

Rank Vendor 2016 Non Profit Apps Revenues, $M 2017 Non Profit Apps Revenues, $M YoY Growth 2017 Non Profit Market Share, % Recent Developments
1 Blackbaud Subscribe Subscribe 13.0% Subscribe Blackbaud acquired YourCause for enterprise philanthropy, corporate social responsibility and employee engagement software.
2 Active Network, a Global Payments Inc. Company Subscribe Subscribe 6.1% Subscribe Bulk of Active Networks assets including payments, communities and sports divisions, is now part of Global Payments.
3 Salesforce Subscribe Subscribe 23.2% Subscribe The recent buy of MuleSoft will be instrumental for Cloud integration, especially in helping customers extend into non-Salesforce systems for key verticals as well as those that Salesforce is still playing catch-up.
4 SAP Subscribe Subscribe 6.4% Subscribe SAP was on track to sign more than 10,000 customers including many listed below for its next-generation ERP S/4HANA by end of 2018 with 40% of the latest additions being considered net new wins for the vendor.
5 Intuit Inc. Subscribe Subscribe 14.2% Subscribe QuickBooks Online subscribers now top 3.6 million(including many listed below), up from 1.6 million in 2016. Meanwhile, Intuit strengthened working capital management and payment offerings for SMBs, along with same-day payroll processing.
6 Microsoft Subscribe Subscribe 1.1% Subscribe Migrating legacy AX, C5, GP, NAV, and SL to Dynamics 365 for the Cloud remains the top priority for Microsoft’s evolving enterprise apps strategy, whose success will depend on strengthening ties with ISV partners in strategic verticals.
7 Oracle Subscribe Subscribe 3.4% Subscribe Oracle has signed more than 22,000 Cloud ERP customers including many listed below. The number of Oracle Cloud ERP customers totals nearly 6,000 for Oracle ERP Cloud and 16,000 for NetSuite. Each quarter Oracle is migrating at least 200 customers of its on-premise ERP systems like E-Business Suite to the Cloud.
8 Cvent Subscribe Subscribe 17.4% Subscribe Cvent acquired Social Tables for event diagramming, seating, and collaboration platform.
9 Abila, part of Community Brands Subscribe Subscribe 10.6% Subscribe Now part of Community Brands, which is made up of a host of applications for nonprofits, membership organizations and schools.
10 UNIT4 Subscribe Subscribe 5.3% Subscribe UNIT4, in close partnership with Microsoft, eyes additional ERP and EPM opportunities in key verticals including Nonprofit, Professional Services and Public Sector.
Subtotal Subscribe Subscribe 9.8% Subscribe
Other Subscribe Subscribe 1.7% Subscribe
Total Subscribe Subscribe 6.7% Subscribe

Source: Apps Run The World, January, 2019

Custom data cuts related to the Manufacturing Applications market are available:

  • Top 500+ Non Profit Applications Vendors and Market Forecast 2017-2022
  • 2017 Non Profit Applications Market By Functional Market (16 Markets)
  • 2017 Non Profit Applications Market By Country (USA + 45 countries)
  • 2017 Non Profit Applications Market By Region (Americas, EMEA, APAC)
  • 2017 Non Profit Applications Market By Revenue Type (License, Services, Hardware, Support and Maintenance, Cloud)
  • 2017 Non Profit Applications Market By Customer Size (revenue, employee count, asset)
  • 2017 Non Profit Applications Market By Channel (Direct vs Direct)
  • 2017 Non Profit Applications Market By Product

Exhibit 4 shows our projections for the enterprise applications market by vertical segment, based on the buying preferences and the customer propensity to invest in new software within those industries as they continue to upgrade and replace many legacy industry-specific applications that have been identified and tracked in our Buyer Insight Database.

Exhibit 4 - Worldwide Enterprise Applications Market Forecast 2017-2022, By Vertical Industry, $M
Exhibit 4 – Worldwide Enterprise Applications Market Forecast 2017-2022, By Vertical Industry, $M

Non Profit Software Purchases Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database

On the buyer side, customers are investing in Non Profit applications based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.

Since 2010, our global team of researchers have been studying the patterns of the latest Non Profit software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Updated continuously, our database features extensive win/loss analysis. Each year our research team identifies tens of thousands of these Non Profit customer wins and losses from public and proprietary sources.

The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.

Customer Industry Empl. Revenue Country Vendor New Product Function
American Cancer Society Non Profit 8500 $1.20B United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Digital Marketing Automation Platform
Northern Valley Indian Health Non Profit 120 $5.0M United States eClinicalWorks eClinicalWorks Cloud EHR Electronic Medical Records
British Medical Association Non Profit 600 $106.0M United Kingdom Microsoft Microsoft Dynamics NAV Enterprise Resource Planning
British Medical Association Non Profit 600 $106.0M United Kingdom Microsoft Microsoft Office 365 Content Management
Saving Places Non Profit 350 $61.0M United States UNIT4 Unit4 Business World On! Enterprise Resource Planning
Snow Leopard Trust Non Profit 60 $6.0M United States Microsoft Azure Machine Learning ML & Data Science Platform
The Nature Conservancy Non Profit 3600 $950.0M United States Microsoft Azure Machine Learning ML & Data Science Platform
American Cancer Society Non Profit 8500 $1.20B United States ADP ADP Enterprise HR Human Capital Management
Didlake Non Profit 1200 $100.0M United States ADP ADP Vantage HCM Human Capital Management
Harlem United Non Profit 350 $50.0M United States ADP ADP Workforce Now Human Capital Management
American Cancer Society Non Profit 8500 $1.20B United States Changepoint Daptiv Project Portfolio Management
ANHD Non Profit 10 $2.0M United States Constant Contact Constant Contact Email Marketing Email Marketing Automation
American Red Cross Non Profit 30000 $2.97B United States Cornerstone OnDemand Cornerstone Learning Suite Learning Management System
World Vision Canada Non Profit 700 $290.0M Canada Coupa Software Coupa Procurement Procurement
Election Protection Non Profit 250 $40.0M United States Genesys Genesys Customer Experience Platform Customer Experience Platform
American Cancer Society Non Profit 8500 $1.20B United States Infor Infor Lawson Enterprise Resource Planning
Population Services International Non Profit 8900 $631.0M United States Infor Infor Lawson Enterprise Resource Planning
American Red Cross Non Profit 30000 $2.97B United States Interactive Intelligence PureCloud Customer Engagement Platform
ASPCA Non Profit 750 $160.0M United States Interactive Intelligence PureCloud Customer Engagement Platform
American Cancer Society Non Profit 8500 $1.20B United States JDA Software Group JDA Warehouse Management System Warehouse Management System
American Society for Clinical Pathology (ASCP) Non Profit 250 $30.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Archdiocese of Chicago Non Profit 1400 $100.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Asbury Communities Non Profit 500 $50.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Biblica – The International Bible Society Non Profit 375 $20.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Board of Child Care Non Profit 250 $20.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
British Medical Association Non Profit 600 $106.0M United Kingdom Microsoft Microsoft Dynamics CRM Customer Relationship Management
Community Solutions, Inc Non Profit 421 $30.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Concern Worldwide Non Profit 3000 $145.0M Ireland Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Denver Rescue Mission Non Profit 200 $20.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
HIMSS Non Profit 430 $30.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
In-Q-Tel Non Profit 230 $25.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
Italian Home for Children Non Profit 230 $20.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
MC Non Profit 757 $46.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
NuPath Inc Non Profit 400 $50.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
The Arc Prince George’s County Non Profit 750 $70.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
The Edinburg Center Non Profit 400 $25.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
The Institute of Professional Practice, Inc Non Profit 1100 $100.0M United States Microsoft Microsoft Dynamics GP Enterprise Resource Planning
American Cancer Society Non Profit 8500 $1.20B United States Peoplefluent PeopleFluent Recruiting Recruiting Management System
National Center for Missing & Exploited Children Non Profit 500 $50.0M United States Salesforce Service Cloud Customer Service and Support
American Cancer Society Non Profit 8500 $1.20B United States SAP SAP Ariba Source-to-Pay Procurement and Supply Chain Cloud
American Cancer Society Non Profit 8500 $1.20B United States Skillsoft SumTotal Talent Expansion Suite Talent Management
Indiana Government Non Profit 11300 $3.18B United States Thunderhead Thunderhead ONE Engagement Hub Customer Engagement Platform
Feeding America Non Profit 400 $2.20B United States Ultimate Software UltiPro Human Capital Management
The Rockefeller Foundation Non Profit 250 $35.0M United States Wolters Kluwer CCH Tagetik Enterprise Performance Management
Ledarna Non Profit 200 $25.0M Sweden Zendesk Zendesk Customer Service and Support
British Medical Association Non Profit 600 $106.0M United Kingdom Zuora Zuora Billing Billing and Payments

Source: Apps Run The World, January 2019

Further Readings

An expanded version of this report covers the top 500+ Non Profit Software Vendors, offering in-depth analysis of the market dynamics, vendors’ Strengths, Customers, Opportunities, Risks and Ecosystems as well as their ability to gain Shares (SCORES) within their respective space. We also offer win-loss analysis of the quarterly wins of these top vendors and whether incumbents and upstarts pose any real threat to their standing amid shifting market requirements and user preferences.

More Enterprise Applications Research Findings

Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors (Apps Top 500) and the world’s 500 largest Cloud Applications Vendors (Cloud Top 500) ranked by their 2015-2017 product revenues.

Their 2017 results are being broken down, sorted and ranked across 16 functional areas (from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world.

The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.

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