Top 10 Cloud CRM Software Vendors, Market Size and Forecast 2020-2025

Worldwide Cloud CRM Applications Market to reach $34.5 billion by 2025, compared with $29.2 billion in 2020 at a compound annual growth rate of 3.4%.


In 2020, the top 10 Cloud CRM software vendors accounted for nearly 83% of the global  Cloud CRM applications market which grew 14.5% to approach nearly $29.2 billion in subscription revenues.

In 2020, Salesforce led the pack with a 48.4% market share riding on a 19.3% jump in Cloud CRM revenues. Microsoft was #2, followed by SAP, Adobe and Oracle.

We ask the simple question: Who’s buying Cloud CRM applications from whom and why? And we provide the answers – supported by decades of research – to our clients around the world. (Sample from our Apps Database)

Top 10 Cloud CRM Applications Vendors
Exhibit 1 – 2020 Cloud CRM Applications Market Shares Split By Top 10 ApplCloud CRM Vendors and Others

Through our forecast period, the Cloud CRM applications market size is expected to reach $34.5 billion by 2025, compared with $29.2 billion in 2020 at a compound annual growth rate of 3.4%.

RankVendor2019 Cloud CRM Apps Vendors, $M2020 Cloud CRM Apps Vendors, $MGrowth, %2020 Cloud Apps Market Share, %Recent Developments
1Salesforce Subscribe Subscribe19.3% SubscribeThe acquisition of Tableau added 86,000 customers to Salesforce’s current base of 150,000 accounts. In 2020, Tableau contributed $1.5 billion to Salesforce’s revenues in its fiscal 2021. Salesforce’s planned purchase of Slack will also add new chat-based capabilities to its CRM offerings, replacing Chatter.
2Microsoft Subscribe Subscribe30.0% SubscribeMore than 3,000 companies worldwide have already automated their business and attracted millions of customers thanks to Microsoft Dynamics 365 CRM systems. On the on-premise side, Microsoft Dynamics CRM currently has over 40,000 customers and 4.4 million users.
3SAP Subscribe Subscribe20.0% SubscribeSince the announcement of SAP C/4HANA in June 2018, SAP has seen enormous interest in SAP Customer Experience solutions. More than 10,000 customers are using either the entire SAP C/4HANA suite, or key modules for customer experience management.
4Adobe Subscribe Subscribe21.5% SubscribeAdobe continues to flourish thanks to its burgeoning cloud subscription services, especially those from Marketo for marketing automation, which it acquired in 2018. Recurring revenue from subscriptions represented 90% of the company’s total revenue in 2020 of $11.6 billion.
5Oracle Subscribe Subscribe30.0% SubscribeIn FY20, Oracles beefed up its CX applications by improving their performance with the use of Oracle Autonomous Database, the new Oracle Redwood interface, as well as the Oracle Cloud Infrastructure. Oracle also acquired Crowdtwist for its customer loyalty applications last October. Oracle has about 8,000 Oracle CX Cloud customers, including 3,500 that it picked up from acquisitions of Eloqua (1,000), Responsys (500), RightNow (2,000) and a string of smaller ones like Bluekai, Vitrue and Grapeshot since 2012.
6Zendesk Subscribe Subscribe25.9% SubscribeIn 2019, Zendesk had 157,000 paid customer accounts, including approximately 81,200 paid customer accounts on Support, approximately 42,600 paid customer accounts on Chat, and approximately 33,200 paid customer accounts on other products.
7HubSpot Subscribe Subscribe29.3% SubscribeAs of December 31, 2020, HubSpot had 103,994 total customers of varying sizes in more than 120 countries.
8Veeva Subscribe Subscribe20.0% SubscribeAs of January 31, 2020, 2019, and 2018, Veeva served 861, 719, and 625 customers, respectively. As of January 31, 2020 and 2019, Veeva had 390 and 335 Veeva Commercial Cloud customers, respectively, and 715 and 574 Veeva Vault customers, respectively.
9Nice Ltd. Subscribe Subscribe30.0% SubscribeNICE serves over 25,000 organizations in the enterprise, financial and security sectors. With over 2,000 call center deployments, inContact is used by 155,000 agents globally. It manages 6 billion interactions per year.
10Zoho Subscribe Subscribe15.1% SubscribeZoho has more than 360,000 customers worldwide and recently its subscriber base has exceeded 60 million.
Subtotal Subscribe Subscribe22.0% Subscribe
Other Subscribe Subscribe-12.0% Subscribe
Total Subscribe Subscribe14.5% Subscribe

Source: Apps Run The World, April 2021

Other Cloud CRM software providers included in the report are: 8×8, ACI Worldwide, Act-On Software, AdRoll, Amdocs, Ameyo, Apttus, Aspect Software, Aurea, Avaya Inc., Backbase, Bazaarvoice, Blackbaud, BounceX, Capillary Technologies, CAS Software AG, CDK Global, Cision, Clarabridge, Constant Contact, Constellation Software Inc., Cox Automotive, Creatio (formerly bpm’online), CSG Systems International, DealerSocket, Deluxe Corporation, eGain Corporation, Emarsys, Enghouse Interactive Inc., Fiserv, Five9, Freshworks (formerly Freshdesk), Hansen Technologies, Hootsuite, HubSpot, IBM, Infor, InMoment,, Intense Technologies, IQVIA, Keap, Khoros, Knowlarity Communications Pvt. Ltd., Listrak, LiveChat Inc., LiveOps, LivePerson Inc., LogMeIn, Marin Software, Maropost, Maximizer Software Inc., Medallia, Meltwater Group, Mitel, NCR Corporation, Noble Systems, Nuance Communications Inc., Operative, Puzzel, Quadient, Reynolds and Reynolds Company, RingCentral, Rubicon Project, Sage, SAS Institute, Selligent Marketing Cloud, Serenova, ServiceSource, Sprinklr, SugarCRM, Swiftpage, Talkdesk, Thunderhead, TTEC, Twilio, Unify Software and Solutions GmbH & Co. KG., Veeva Systems Inc., Vocalcom, Vonage, and others.

Custom data cuts related to the Cloud CRM Applications market are available:

  • Top 200+ Cloud CRM Applications Vendors and Market Forecast 2020-2025
  • 2020 CRM Cloud Applications Market By Industry (21 Verticals)
  • 2020 CRM Cloud Applications Market By Functional Market (16 Markets)
  • 2020 CRM Cloud Applications Market By Country (USA + 45 countries)
  • 2020 CRM Cloud Applications Market By Region (Americas, EMEA, APAC)
  • 2020 CRM Cloud Applications Market By Revenue Type
  • 2020 CRM Cloud Applications Market By Customer Size (revenue, employee count, asset)
  • 2020 CRM Cloud Applications Market By Channel (Direct vs Direct)
  • 2020 CRM Cloud Applications Market By Product

Exhibit 4 shows the enterprise applications market by functional area. The highest growth functional markets revolve around smaller segments like Analytics and BI, Collaboration, eCommerce, PPM and TRM, where first movers remain less established than those that for decades have been entrenched in functional areas like Content Management and CRM.

Exhibit 4 - Worldwide Cloud Based Enterprise Applications Market Forecast 2020-2025, By Functional Market, $M
Exhibit 4 – Worldwide Cloud Based Enterprise Applications Market Forecast 2020-2025, By Functional Market, $M

Cloud CRM Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database

On the buyer side, customers are investing in Cloud CRM systems based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.

Since 2010, our global team of researchers has been studying the patterns of the latest Cloud CRM software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Updated continuously, our database features extensive Cloud CRM win/loss analysis. Each year our research team identifies tens of thousands of these customer wins and losses from public and proprietary sources.

The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.

CustomerIndustryEmpl.RevenueCountryVendorNew Product
2UEducation1100$205.0MUnited StatesSalesforceSalesforce CRM
8×8Professional Services1019$253.0MUnited StatesSalesforceSalesforce CRM
AAMCOAutomotive650$250.0MUnited StatesSalesforceSalesforce CRM
Aberdeen Asset Management PLCBanking and Financial Services2050$1.29BUnited KingdomSalesforceSalesforce CRM
A2AProfessional Services13494$4.86BItalySalesforceSalesforce Marketing Cloud
ACE InsuranceBanking and Financial Services21000$36.40BUnited KingdomSalesforceSalesforce Marketing Cloud
Air LiquideOil, Gas and Chemicals66000$23.27BFranceSalesforceSalesforce Marketing Cloud
Amcor (including Bemis Company, Inc.)Manufacturing50000$9.46BUnited StatesSalesforceSalesforce Marketing Cloud
A2AProfessional Services13494$4.86BItalySalesforceSalesforce Sales Cloud
AcxiomProfessional Services3380$1.02BUnited StatesSalesforceSalesforce Sales Cloud
AndeavorOil, Gas and Chemicals14300$34.98BUnited StatesSalesforceSalesforce Sales Cloud
Auto Trader UKAutomotive820$311.0MUnited KingdomSalesforceSalesforce Sales Cloud
Air LiquideOil, Gas and Chemicals66000$23.27BFranceSalesforceSalesforce Service Cloud
AndeavorOil, Gas and Chemicals14300$34.98BUnited StatesSalesforceSalesforce Service Cloud
Ashley Furniture IndustriesRetail23000$4.00BUnited StatesSalesforceSalesforce Service Cloud
BlackboardProfessional Services3000$700.0MUnited StatesSalesforceSalesforce Service Cloud
Office Depot Europe B.V.Professional Services6500$11.60BNetherlandsSAPSAP C/4 HANA
Thrush AircraftProfessional Services285$28.0MUnited StatesSAPSAP C/4 HANA
Emmi GroupConsumer Packaged Goods6045$3.56BSwitzerlandSAPSAP Marketing Cloud
AB SKF GroupManufacturing47000$8.80BSwedenSAPSAP Cloud for Customer
Agrifirm Group B.V.Consumer Packaged Goods3400$2.59BNetherlandsSAPSAP Cloud for Customer
Arytza (IAWS)Consumer Packaged Goods18800$3.82BUnited KingdomSAPSAP Cloud for Customer
ASDARetail180000$30.00BUnited KingdomSAPSAP Cloud for Customer
Associated British PortsTransportation2432$550.0MUnited KingdomSAPSAP Cloud for Customer
Atlas CopcoManufacturing36536$11.60BSwedenSAPSAP Cloud for Customer
CargillConsumer Packaged Goods153000$120.40BUnited StatesSAPSAP Cloud for Customer
altimaRetail400$200.0MFranceSAPSAP Marketing Cloud
Atlantic Grupa D.D.Consumer Packaged Goods5370$23.0MCroatiaSAPSAP Marketing Cloud
Ballance Agri-NutrientsRetail728$547.0MNew ZealandSAPSAP Marketing Cloud
Chimelong Group Co. Ltd.Leisure and Hospitality10000$950.0MChinaSAPSAP Marketing Cloud
doTERRARetail2300$1.50BUnited StatesSAPSAP Marketing Cloud
Aberdeen Asset Management PLCBanking and Financial Services2050$1.29BUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
ABN AMRO Bank N.V.Banking and Financial Services22215$1.24BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Alliander N.V.Banking and Financial Services7000$1.88BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Amer Sports CorporationConsumer Packaged Goods7330$2.42BFinlandAdobe SystemsAdobe Marketing Cloud (ex Omniture)
American Cancer SocietyNon Profit8500$1.20BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
American Express CompanyBanking and Financial Services59000$28.87BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Barclays CapitalBanking and Financial Services79900$37.25BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Carnival plcProfessional Services120000$15.71BUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Channel 4Media819$979.0MUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Co÷peratie VGZ U.A. (Incl. Unive)Banking and Financial Services2500$13.00BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Daily Mail & General Trust PlcProfessional Services9600$2.60BUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Etihad AirwaysTransportation19700$7.60BUnited Arab EmiratesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
ExperianProfessional Services17000$4.81BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Groupe FnacConsumer Packaged Goods14100$4.41BFranceAdobe SystemsAdobe Marketing Cloud (ex Omniture)
HemtexRetail760$146.0MSwedenAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Robeco Groep N.V.Banking and Financial Services1220$1.00BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Hunter Douglas, Inc.Consumer Packaged Goods17000$2.50BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
ING GroupBanking and Financial Services53325$20.28BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Royal & Sun Alliance Insurance plcBanking and Financial Services40$70.0MUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
KPNProfessional Services18500$8.46BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Liberty GlobalCommunications26700$15.05BUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
MGM Resorts InternationalLeisure and Hospitality82000$11.76BUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
NASCARProfessional Services3000$661.0MUnited StatesAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Nissan MotorAutomotive138893$106.16BJapanAdobe SystemsAdobe Marketing Cloud (ex Omniture)
NV Nuon EnergyBanking and Financial Services4800$4.15BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
NXP SemiconductorsRetail42000$6.10BNetherlandsAdobe SystemsAdobe Marketing Cloud (ex Omniture)
Premier Farnell PlcRetail4500$1.36BUnited KingdomAdobe SystemsAdobe Marketing Cloud (ex Omniture)
AIG (American International Group)Banking and Financial Services65000$64.40BUnited KingdomOracleOracle CX Cloud
Corporate Synergies (CSG)Manufacturing300$80.0MUnited StatesOracleOracle CX Cloud
Fanatics incRetail1800$220.0MUnited StatesOracleOracle CX Cloud
Mack TrucksManufacturing2200$300.0MUnited StatesOracleOracle CX Cloud
MoleskineBanking and Financial services400$148.0MItalyOracleOracle CX Cloud
NRGiGovernment1100$317.0MDenmarkOracleOracle CX Cloud
Office Depot Europe B.V.Professional Services6500$11.60BNetherlandsOracleOracle CX Cloud
West Midlands PoliceInsurance10884$728.0MUnited KingdomOracleOracle CX Cloud
Regus USAConstruction and Real Estate3000$1.00BUnited StatesOracleOracle CX Cloud
TescoRetail454419$81.91BUnited KingdomOracleOracle CX Cloud
Aberdeen Asset Management PLCBanking and Financial Services2050$1.29BUnited KingdomOracleOracle Eloqua
AIG (American International Group)Banking and Financial Services65000$64.40BUnited KingdomOracleOracle Eloqua
AonProfessional Services72000$11.61BUnited KingdomOracleOracle Eloqua
Aspen TechnologyProfessional Services1466$500.0MUnited StatesOracleOracle Eloqua
BoxProfessional Services1800$460.0MUnited StatesZendeskZendesk
ElavonBanking and Financial Services3600$600.0MUnited StatesZendeskZendesk
FiverrProfessional Services5600$1.20BUnited StatesZendeskZendesk
Gilt.comProfessional Services1200$270.0MUnited StatesZendeskZendesk
GrouponProfessional Services9721$3.20BUnited StatesZendeskZendesk
LedarnaNon Profit200$25.0MSwedenZendeskZendesk
Lonely PlanetLeisure and Hospitality677$150.0MUnited StatesZendeskZendesk
ZooskProfessional Services200$200.0MUnited StatesZendeskZendesk
NextivaCommunications700$100.0MUnited StatesZendeskZendesk
NitroProfessional Services210$25.0MUnited StatesZendeskZendesk
Out of MilkProfessional Services50$5.0MUnited StatesZendeskZendesk
PonokoProfessional Services10$1.0MUnited StatesZendeskZendesk
PostboxManufacturing10$1.0MUnited StatesZendeskZendesk
PreziProfessional Services410$75.0MUnited StatesZendeskZendesk
ScribdProfessional Services103$10.0MUnited StatesZendeskZendesk
TaklProfessional Services88$10.0MUnited StatesZendeskZendesk
trivagoLeisure and Hospitality1000$500.0MGermanyZendeskZendesk
UberProfessional Services737$390.0MUnited StatesZendeskZendesk
UpWorkProfessional Services300$120.0MUnited StatesZendeskZendesk
Upwork Inc.Professional Services300$130.0MUnited StatesZendeskZendesk
Vodafone GroupCommunications101440$47.87BUnited KingdomZendeskZendesk
WestcoastProfessional Services500$120.0MUnited KingdomZendeskZendesk
Xerox CorporationProfessional Services32400$9.80BUnited StatesZendeskZendesk
AllerganManufacturing11400$6.20BUnited StatesVeeva SystemsVeeva CRM
AstraZenecaLife Sciences64400$22.09BUnited KingdomVeeva SystemsVeeva CRM
Crucell Holland B.V.Consumer Packaged Goods1250$3.60BNetherlandsVeeva SystemsVeeva CRM
EVER PharmaLife Sciences850$100.0MPolandVeeva SystemsVeeva CRM
GlaxoSmithKlineLife Sciences95490$34.18BUnited KingdomVeeva SystemsVeeva CRM
Merck & Co., Inc.Life Sciences69000$42.29BUnited StatesVeeva SystemsVeeva CRM
Molnlycke HealthcareProfessional Services7400$1.50BSwedenVeeva SystemsVeeva CRM
PharmascienceHealthcare1500$700.0MCanadaVeeva SystemsVeeva CRM
Santhera PharmaceuticalsLife Sciences106$23.0MSwitzerlandVeeva SystemsVeeva CRM
Astellas PharmaLife Sciences16000$1.31BJapanVeeva SystemsVeeva CRM
Indivior PLCLife Sciences915$1.01BUnited StatesVeeva SystemsVeeva CRM
AcceraLife Sciences100$20.0MUnited StatesVeeva SystemsVeeva CRM
Boehringer IngelheimLife Sciences50400$17.80BGermanyVeeva SystemsVeeva CRM
Mundipharma GmbHLife Sciences2000$1.12BGermanyVeeva SystemsVeeva CRM
Revision EnergyOil, Gas and Chemicals300$40.0MUnited StatesZoho Corp.Zoho CRM
ALTUS, Inc.Banking and Financial Services150$20.0MUnited StatesZoho Corp.Zoho CRM
Amazon IndiaRetail10000$11.00BIndiaZoho Corp.Zoho CRM
AmiadProfessional Services1300$114.0MIsraelZoho Corp.Zoho CRM
Apliiq, IncRetail15$1.0MUnited StatesZoho Corp.Zoho CRM
VicParks Pty Ltd.Professional Services600$346.0MAustraliaZoho Corp.Zoho CRM
Arroba SystemProfessional Services40$5.0MMexicoZoho Corp.Zoho CRM
TassalConsumer Packaged Goods1200$301.0MAustraliaZoho Corp.Zoho CRM
Tirun Travel MarketingProfessional Services65$15.0MIndiaZoho Corp.Zoho CRM
BookingLiveProfessional Services40$5.0MUnited KingdomZoho Corp.Zoho CRM
CityDanceProfessional Services50$6.0MUnited StatesZoho Corp.Zoho CRM
FundsIndiaBanking and Financial Services350$40.0MIndiaZoho Corp.Zoho CRM
JusCollegeProfessional Services150$20.0MUnited StatesZoho Corp.Zoho CRM
Load DeliveredTransportation150$20.0MUnited StatesZoho Corp.Zoho CRM
Neon Cloud ProductionsProfessional Services5$1.0MUnited StatesZoho Corp.Zoho CRM
PuroliteOil, Gas and Chemicals800$100.0MUnited StatesZoho Corp.Zoho CRM
Advanced Technology Services, Inc.Professional Services3400$350.0MUnited StatesZoho Corp.Zoho CRM
ArcadisConstruction and Real Estate27000$3.40BNetherlandsZoho Corp.Zoho CRM
AUTODISTRIBUTIONHealthcare5500$1.12BFranceZoho Corp.Zoho CRM
Bernard HealthProfessional Services12000$6.50BUnited StatesZoho Corp.Zoho CRM
24 Hour FitnessLeisure and Hospitality22000$1.44BUnited StatesMicrosoftMicrosoft Dynamics 365 Sales
AlukManufacturing2400$336.0MLuxembourgMicrosoftMicrosoft Dynamics 365 Sales
Beyond BankBanking and Financial Services600$256.0MAustraliaMicrosoftMicrosoft Dynamics 365 Sales
BGE HOMEConsumer Packaged Goods500$50.0MUnited StatesMicrosoftMicrosoft Dynamics 365 Sales
HelsanaInsurance3245$668.0MSwitzerlandMicrosoftMicrosoft Dynamics 365 Sales
Michael HillRetail2600$329.0MAustraliaMicrosoftMicrosoft Dynamics 365 Sales
NexansManufacturing27000$7.28BFranceMicrosoftMicrosoft Dynamics 365 Sales
SAGE PublishingMedia1500$200.0MUnited StatesMicrosoftMicrosoft Dynamics 365 Sales
The Construction Industry Development BoardConstruction and Real Estate700$177.0MSouth AfricaMicrosoftMicrosoft Dynamics 365 Sales
The Miami HeatMedia1000$445.0MUnited StatesMicrosoftMicrosoft Dynamics 365 Sales
Cedar FairProfessional Services2100$1.29BUnited StatesMicrosoftMicrosoft Dynamics 365 Customer Engagement
City of LethbridgeMedia1000$429.0MCanadaMicrosoftMicrosoft Dynamics 365 Customer Engagement
IMC WorldwideEducation500$212.0MUnited KingdomMicrosoftMicrosoft Dynamics 365 Customer Engagement
Shropshire CouncilGovernment12000$270.0MUnited KingdomMicrosoftMicrosoft Dynamics 365 Customer Engagement
Air ChinaTransportation50000$16.12BChinaNice SystemsNICE Customer Engagement Analytics
TeleperformanceProfessional Services190000$3.77BFranceNice SystemsNICE Customer Engagement Analytics
PSEG Long IslandUtilities12945$9.08BUnited StatesNice SystemsNICE Interaction Analytics
The Home Depot, Inc.Retail400000$100.90BUnited StatesNice SystemsNICE Interaction Analytics
City FurnitureRetail1500$350.0MUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
DentalPlans.comHealthcare150$30.0MUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
Expivia Interaction Marketing GroupProfessional Services500$50.0MUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
MoneyGram International IncBanking and Financial Services2436$1.45BUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
Radisson Hotel GroupLeisure and Hospitality14000$1.20BUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
SCCProfessional Services7000$2.89BUnited KingdomNice SystemsNICE inContact CXone Cloud CX Platform
TruGreen, IncProfessional Services5000$1.37BUnited StatesNice SystemsNICE inContact CXone Cloud CX Platform
AccrosoftProfessional Services50$5.0MUnited KingdomHubSpot, Inc.Hubspot CRM
Adepto DigitalProfessional Services5$1.0MFinlandHubSpot, Inc.Hubspot CRM
AdHawkProfessional Services150$20.0MUnited StatesHubSpot, Inc.Hubspot CRM
Avenue 81 Inc.Professional Services180$23.0MUnited StatesHubSpot, Inc.Hubspot CRM
WP BuffsProfessional Services16$2.0MUnited StatesHubSpot, Inc.Hubspot CRM
Emerge StudioProfessional Services5$1.0MUnited KingdomHubSpot, Inc.Hubspot CRM
ExactDriveProfessional Services20$2.0MUnited StatesHubSpot, Inc.Hubspot CRM
World OptionsProfessional Services150$30.0MUnited KingdomHubSpot, Inc.Hubspot CRM
FurstPersonProfessional Services50$6.0MUnited StatesHubSpot, Inc.Hubspot CRM
VaronisProfessional Services1200$230.0MUnited StatesHubSpot, Inc.Hubspot CRM
Giatec ScientificProfessional Services450$45.0MCanadaHubSpot, Inc.Hubspot CRM
HindSite Software, LLCProfessional Services150$20.0MUnited StatesHubSpot, Inc.Hubspot CRM
IntegrifyProfessional Services30$3.0MUnited StatesHubSpot, Inc.Hubspot CRM
Katapult LtdProfessional Services30$3.0MUnited KingdomHubSpot, Inc.Hubspot CRM
LendioBanking and Financial Services270$35.0MUnited StatesHubSpot, Inc.Hubspot CRM
LevelElevenProfessional Services90$30.0MUnited StatesHubSpot, Inc.Hubspot CRM
RepslyProfessional Services80$6.0MUnited StatesHubSpot, Inc.Hubspot CRM
TanazaProfessional Services50$5.0MItalyHubSpot, Inc.Hubspot CRM
The Local Data CompanyProfessional Services40$4.0MUnited KingdomHubSpot, Inc.Hubspot CRM
TraklightProfessional Services14$1.0MUnited StatesHubSpot, Inc.Hubspot CRM
Tyent USARetail50$5.0MUnited StatesHubSpot, Inc.Hubspot CRM
UnificProfessional Services25$3.0MUnited StatesHubSpot, Inc.Hubspot CRM
Booking.comProfessional Services15000$2.20BNetherlandsHubSpot, Inc.Hubspot CRM
ExperianProfessional Services17000$4.81BUnited StatesHubSpot, Inc.Hubspot CRM
Genesis 10Professional Services2000$950.0MUnited StatesHubSpot, Inc.Hubspot CRM

Source: Apps Run The World, April 2021

Further Readings

An expanded version of this report covers the top 200+ Cloud CRM Software vendors, offering in-depth analysis of the market dynamics, vendors’ Strengths, Customers, Opportunities, Risks and Ecosystems as well as their ability to gain Shares (SCORES) within their respective space. We also offer win-loss analysis of the quarterly wins of these top vendors and whether incumbents and upstarts pose any real threat to their standing amid shifting market requirements and user preferences.

More Enterprise Applications Research Findings

Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors (Apps Top 500) and the world’s 500 largest Cloud Applications Vendors (Cloud Top 500) ranked by their 2015-2020 product revenues.

Their 2018 results are being broken down, sorted and ranked across 16 functional areas (from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world. The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.