DX Marketing
554 East Gordon Street,
Savannah, 31401, GA,
United States
Savannah, 31401, GA,
United States
1 912-495-9222
Professional Services
DX Marketing Technographics
DX Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by DX Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 DX Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that DX Marketing has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2016, Oracle Analytics Cloud for Analytics and BI in 2018, GoDaddy Webmail for Collaboration in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems DX Marketing is running and its propensity to invest more and deepen its relationship with Oracle , GoDaddy , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing DX Marketing revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DX Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
DX Marketing Tech Stack and Enterprise Applications
DX Marketing ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP | Trinamix | 2016 | 2017 |
In 2016 DX Marketing initiated an implementation of Oracle Cloud ERP, deploying Oracle Financial Cloud and Oracle Planning and Budgeting Cloud PBCS with Trinamix as the system integrator. The program executed in a 14 week implementation phase and went live in July 2017, targeting the finance and planning organization of the US professional services firm. Oracle Cloud ERP was implemented to establish a unified financial operations platform for the company.
The implementation encompassed core financial management and planning capabilities, including general ledger consolidation, accounts payable and receivable workflows, and centralized budgeting and forecasting via Oracle Planning and Budgeting Cloud PBCS. Configuration work focused on standardizing chart of accounts, aligning period close processes, and embedding planning models to support iterative budgeting and scenario planning within the Oracle Financial Cloud environment.
Operational scope covered DX Marketing’s finance and planning functions, with the deployment scoped to support rapid growth and more disciplined financial operations. Trinamix worked with the DX Marketing finance team to operationalize the solution and align day to day financial processes to the new platform, enabling consolidated financial reporting and planning workflows under the ERP Financial deployment.
Governance and adoption activities continued after go live, with Trinamix engaged to stabilize the solution and to roadmap additional capability to accelerate user adoption. Process standardization and governance mechanisms were instituted to manage change across finance, including ownership of close cycle tasks, planning cadence, and ongoing configuration governance.
DX Marketing reported the implementation will help establish a thorough financial operations model to support rapid growth, maximize ROI, cut unnecessary non value adding operational costs, and improve cashflow and productivity. Ongoing stabilization and capability exploration with Trinamix remain part of the post go live program.
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DX Marketing Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Analytics Cloud | Analytics and BI | Analytics and BI | n/a | 2018 | 2018 |
In 2018, DX Marketing implemented Oracle Analytics Cloud. The engagement paired Oracle Analytics Cloud with Oracle Autonomous Data Warehouse to establish an end-to-end Analytics and BI platform for the firm.
The deployment used Oracle Autonomous Data Warehouse as a cloud-native, smart repository that connected with multiple data sources, while Oracle Analytics Cloud provided AI-driven analytics, augmented insight generation, and self-service visualization capabilities for analysts. Functional emphasis centered on analyst-driven reporting, interactive dashboards, and AI-assisted insight discovery, leveraging the autonomous data layer for centralized data modeling and query performance.
DX Marketing had already worked with various Oracle cloud products for three years, and that familiarity materially smoothed the rollout and user onboarding for Oracle Analytics Cloud. The implementation was positioned as a data management and analytics paradigm shift within the organization, and CEO Ray Owens described the adoption experience as very easy, saying it was amazingly easy.
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Data Warehouse | Analytics and BI |
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2018 | 2018 |
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DX Marketing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy Webmail | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, DX Marketing deployed GoDaddy Webmail as its corporate email platform. GoDaddy Webmail is used on their website and serves as the firm’s primary Collaboration service for email, basic calendaring, and contact management.
The implementation configured domain-based mailboxes provisioned through GoDaddy hosting controls, with mailbox administration centralized under marketing operations. Standard Collaboration capabilities implemented include webmail inboxes, SMTP and IMAP access, calendar sharing, and a centralized contact directory, supporting typical collaboration workflows for a 100 employee professional services firm.
Mailboxes and DNS records are managed alongside the corporate website hosting, so GoDaddy Webmail operates in concert with DX Marketing’s site infrastructure and domain management. Operational coverage includes marketing, client services, and administrative functions, with user provisioning and access controls governed centrally.
Governance emphasizes centralized administration, account lifecycle processes for mailbox creation and deprovisioning, and standard access controls to align with Collaboration category expectations. The deployment positions GoDaddy Webmail as DX Marketing’s Collaboration platform for corporate email and scheduling.
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Collaboration | Collaboration |
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2018 | 2018 |
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DX Marketing Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2021 | 2021 |
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DX Marketing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2017 | 2017 |
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DX Marketing EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EPM | EPM |
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2016 | 2017 |
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Financial Consolidation and Close | EPM |
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2016 | 2016 |
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DX Marketing ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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DX Marketing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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Database Management | IaaS |
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2018 | 2018 |
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DX Marketing CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Application Firewalls (WAF) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at DX Marketing
| First Name | Last Name | Title | Function | Department | Phone | |
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Chief Technology Officer | CXO | IT | |
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Vice President, Data Services | VP | IT | |
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CFO | CXO | Finance | |
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Vice President Business Development | VP | Sales | |
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CEO | CXO | Finance | |
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Apps Being Evaluated by DX Marketing Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from DX Marketing IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the DX Marketing digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD DX Marketing Technographics
DX Marketing is a Professional Services organization based in United States,
with around 100 employees and annual revenues of $10.0 million.
DX Marketing operates a diverse technology stack with applications such as
Oracle Cloud ERP, Oracle Analytics Cloud and GoDaddy Webmail,
covering areas like ERP Financial, Analytics and BI and Collaboration.
DX Marketing has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle and GoDaddy.
DX Marketing recently adopted applications including
Packet Tide ExpressionEngine CMS (ex EllisLab) in 2021, Hubspot CRM in 2021 and Amazon EC2 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of DX Marketing’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates DX Marketing’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete DX Marketing technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.