Apps Run The World

DX Marketing Software Purchases and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by DX Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 DX Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that DX Marketing has purchased the following applications: Hubspot CRM for CRM in 2021, Amazon EC2 for Application Hosting and Computing Services in 2021, ExpressionEngine CMS for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems DX Marketing is running and its propensity to invest more and deepen its relationship with HubSpot, Inc. , Amazon Web Services (AWS) , ExpressionEngine or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing DX Marketing revenues, which have grown to $10.0 millions in 2019, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for DX Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

About the Customer

Established in 2001 with headquarters in Savannah, GA, and offices in Greenville, SC, DX Marketing is a comprehensively targeted marketing firm utilizing leading-edge marketing technology and a data-driven approach to help businesses successfully identify, acquire, and retain customers.

They do it with direct access to over 700 million online behavioral profiles and nearly 40 thousand audience segments from the world’s most trusted data brands. Then leverage all of this input to target and engage the prospects most likely to become your customers, fostering relationships and building brand loyalty along the way. This mass of information, coupled with the exclusive geospatial mapping services, enables us to create uncommonly refined and highly measurable client acquisition strategies for companies both large and small.

Scope and Challenges

DX Marketing is building a data management platform that will enable non-technical users build the management off the backend by themselves. However, by using Oracle Autonomous Data Warehouse Cloud the end users will not have to worry about performance, security or advanced analytics which are all going put on autopilot which will make things much easier. There will be no need from an external system that will be pulling data down and processing and putting it back., now It will run in the database so that alleviates any kind of network latency.

Outcome and Implications

Oracle Autonomous Database could become the invisible hand that helps customers remove IT complexity while providing the reassurance and predictability needed to run their high-velocity operations.

Quotes

Jerry Gearding, CTO at DX Marketing discusses running advanced analytics in the Autonomous Data Warehouse Cloud.

 


554 East Gordon Street
Savannah, 31401 , GA
United States
1 912-495-9222
https://www.dxmarketing.com/
Industry Employees Revenue
Professional Services 100 $10.0M

Enterprise Software and Cloud Applications being used by DX Marketing


Vendor Old Product New Product Category Market Users VAR/SI When Live
Oracle Legacy Applications Oracle Autonomous Data Warehouse Data Warehouse Analytics and BI n/a n/a 2018 2018
Subscribe Subscribe Subscribe Analytics and BI Analytics and BI Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe Collaboration Collaboration Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe Web Content Management Content Management Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Web Content Management Content Management Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe CRM CRM Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2019 2019
Subscribe Subscribe Subscribe Marketing Automation CRM Subscribe Subscribe 2017 2017
Subscribe Subscribe Subscribe EPM EPM Subscribe Subscribe 2016 2017
Subscribe Subscribe Subscribe ERP Financial ERP Financial Management Subscribe Subscribe 2016 2017
Subscribe Subscribe Subscribe Financial Consolidation and Close ERP Financial Management Subscribe Subscribe 2016 2016
Subscribe Subscribe Subscribe Database Management IaaS Subscribe Subscribe 2018 2018
Subscribe Subscribe Subscribe Application Hosting and Computing Services IaaS Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Content Delivery Network IaaS Subscribe Subscribe 2015 2015
Subscribe Subscribe Subscribe Application Hosting and Computing Services IaaS Subscribe Subscribe 2013 2013
Subscribe Subscribe Subscribe Secure Email Gateways (SEGs) IaaS Subscribe Subscribe 2019 2019
Subscribe Subscribe Subscribe Application Hosting and Computing Services IaaS Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Web Application Firewalls (WAF) IaaS Subscribe Subscribe 2021 2021
Subscribe Subscribe Subscribe Application Performance Management ITSM Subscribe Subscribe 2015 2015
Vendor Old Product New Product Category Market Users VAR/SI When Live
Vendor Old Product New Product Category Market Users VAR/SI When Live

IT Decision Makers and Key Stakeholders at DX Marketing


First Name Last Name Title Email Phone
Subscribe Subscribe Vice President Business Development Subscribe Subscribe
Subscribe Subscribe Chief Technology Officer Subscribe Subscribe
Subscribe Subscribe CEO Subscribe Subscribe
Subscribe Subscribe Vice President, Data Services Subscribe Subscribe
Subscribe Subscribe CFO Subscribe Subscribe