Telefonica
Distrito Telefonica - Edificio Central, Ronda de la Comunicacion s/n,
Madrid, 28050,
Spain
Madrid, 28050,
Spain
34 91 482-38-00
Communications
Telefonica Technographics
Telefonica Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Telefonica and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100870 Telefonica employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
Telefonica has purchased the following applications: Serrala FinanceSuite for AP Automation in 2013, Mercer Darwin Benefits (formerly Thomsons Online Benefits) for Benefits Administration in 2020, Oracle Field Service Cloud (ex TOA ETAdirect) for Field Service Management in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Telefonica is running and its propensity to invest more and deepen its relationship with Serrala , SAP , Captio or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Telefonica revenues, which have grown to $42.96 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Telefonica intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Telefonica Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Serrala | Legacy | Serrala FinanceSuite | AP Automation | ERP Financial Management | n/a | 2013 | 2013 |
|
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ERP Financial | ERP Financial Management |
|
2017 | 2019 |
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ERP Financial | ERP Financial Management |
|
2017 | 2017 |
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Expense Management | ERP Financial Management |
|
2010 | 2010 |
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Expense Management | ERP Financial Management |
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2010 | 2010 |
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Expense Management | ERP Financial Management |
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2015 | 2015 |
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Subscription and Recurring Billing | ERP Financial Management |
|
2021 | 2022 |
|
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mercer | Legacy | Mercer Darwin Benefits (formerly Thomsons Online Benefits) | Benefits Administration | HCM | n/a | 2020 | 2020 |
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|
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|
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Compensation Management | HCM |
|
2014 | 2014 |
|
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Core HR | HCM |
|
2014 | 2014 |
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Core HR | HCM |
|
2019 | 2019 |
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Learning and Development | HCM |
|
2014 | 2014 |
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Learning and Development | HCM |
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2018 | 2018 |
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Learning and Development | HCM |
|
2019 | 2020 |
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Performance and Goal Management | HCM |
|
2014 | 2014 |
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Performance and Goal Management | HCM |
|
2023 | 2023 |
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|
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|
Recruiting, Applicant Tracking System | HCM |
|
2014 | 2014 |
|
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Field Service Cloud (ex TOA ETAdirect) | Field Service Management | ERP Services and Operations | n/a | 2020 | 2020 |
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OSS/BSS | ERP Services and Operations |
|
2017 | 2017 |
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OSS/BSS | ERP Services and Operations |
|
2019 | 2019 |
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OSS/BSS | ERP Services and Operations |
|
2013 | 2014 |
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OSS/BSS | ERP Services and Operations |
|
2021 | 2021 |
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OSS/BSS | ERP Services and Operations |
|
2017 | 2017 |
|
AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
ML and Data Science Platforms | AI Development |
|
2015 | 2016 |
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ML and Data Science Platforms | AI Development |
|
2022 | 2022 |
|
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Chatbots and Conversational AI | AI-Powered Application |
|
2018 | 2018 |
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Cognitive Computing | AI-Powered Application |
|
2018 | 2018 |
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Cognitive Computing | AI-Powered Application |
|
2018 | 2018 |
|
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Analytics and BI | Analytics and BI |
|
2012 | 2013 |
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Analytics and BI | Analytics and BI |
|
2016 | 2016 |
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Analytics and BI | Analytics and BI |
|
2021 | 2021 |
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Process Mining | Analytics and BI |
|
2019 | 2019 |
|
Blockchain
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Blockchain Platform | Blockchain |
|
2020 | 2020 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
|
2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
|
2022 | 2022 |
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Audio Video and Web Conferencing | Collaboration |
|
2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
|
2016 | 2016 |
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Collaboration | Collaboration |
|
2020 | 2020 |
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Collaboration | Collaboration |
|
2017 | 2017 |
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Collaboration | Collaboration |
|
2018 | 2018 |
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Collaboration | Collaboration |
|
2018 | 2018 |
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Collaboration | Collaboration |
|
2017 | 2017 |
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Collaboration | Collaboration |
|
2020 | 2020 |
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Collaboration | Collaboration |
|
2022 | 2022 |
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PBX, VoiP and Phone Systems | Collaboration |
|
2018 | 2018 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Content Management | Content Management |
|
2021 | 2021 |
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Content Management | Content Management |
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2022 | 2022 |
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Digital Signing | Content Management |
|
2021 | 2021 |
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Digital Signing | Content Management |
|
2021 | 2021 |
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Enterprise Content Management | Content Management |
|
2016 | 2017 |
|
SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Order Management | SCM |
|
2009 | 2009 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Brand Management | CRM |
|
2021 | 2021 |
|
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|
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Call Center | CRM |
|
2020 | 2020 |
|
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CRM | CRM |
|
2010 | 2010 |
|
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Customer Analytics | CRM |
|
2015 | 2015 |
|
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Customer Data Platform | CRM |
|
2014 | 2014 |
|
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Customer Engagement | CRM |
|
2018 | 2018 |
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Customer Experience | CRM |
|
2014 | 2014 |
|
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Customer Experience | CRM |
|
2020 | 2020 |
|
|
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Customer Experience | CRM |
|
2022 | 2022 |
|
|
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Marketing Analytics | CRM |
|
2015 | 2015 |
|
|
|
|
|
Sales Automation, CRM, Sales Engagement | CRM |
|
2010 | 2010 |
|
|
|
|
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Sales Automation, CRM, Sales Engagement | CRM |
|
2021 | 2021 |
|
|
|
|
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Social Media Management | CRM |
|
2014 | 2014 |
|
|
|
|
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Tag Management | CRM |
|
2016 | 2016 |
|
IT Asset Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Hardware Asset Management (HAM), Software Asset Management (SAM), IT Asset Management (ITAM), SaaS Spend Management | IT Asset Management |
|
2018 | 2018 |
|
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2021 | 2021 |
|
|
|
|
|
Application Performance Management | ITSM |
|
2021 | 2021 |
|
|
|
|
|
IT Service Management | ITSM |
|
2022 | 2022 |
|
PLM and Engineering
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Computer-Aided Design (CAD) | PLM and Engineering |
|
2019 | 2019 |
|
PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Project Portfolio Management | PPM |
|
2018 | 2018 |
|
TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
AML, Fraud and Compliance | TRM |
|
2017 | 2018 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
|
|
|
|
Governance, Risk and Compliance | TRM |
|
2021 | 2021 |
|
|
|
|
|
Treasury Management | TRM |
|
2020 | 2020 |
|
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Apps Development | PaaS |
|
2016 | 2016 |
|
|
|
|
|
Apps Development | PaaS |
|
2019 | 2020 |
|
|
|
|
|
Apps Development | PaaS |
|
2011 | 2015 |
|
|
|
|
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Extract, Transform, and Load (ETL), Data Replication | PaaS |
|
2012 | 2012 |
|
|
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Robotic Process Automation | PaaS |
|
2020 | 2020 |
|
|
|
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Robotic Process Automation | PaaS |
|
2018 | 2018 |
|
|
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Robotic Process Automation | PaaS |
|
2021 | 2021 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2020 | 2020 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2021 | 2021 |
|
|
|
|
|
Network Management and Monitoring | IaaS |
|
2018 | 2018 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Endpoint Detection and Response (EDR) | CyberSecurity |
|
2020 | 2020 |
|
|
|
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|
Endpoint Management | CyberSecurity |
|
2017 | 2017 |
|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
|
|
|
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|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
|
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|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2019 | 2019 |
|
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Security Information and Event Management (SIEM) | CyberSecurity |
|
2020 | 2020 |
|
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|
Security Orchestration, Automation, and Response (SOAR) | CyberSecurity |
|
2024 | 2024 |
|
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Security Orchestration, Automation, and Response (SOAR) | CyberSecurity |
|
2019 | 2019 |
|
IT Decision Makers and Key Stakeholders at Telefonica
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Telefonica Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Telefonica Technographics
Telefonica is a Communications organization based in Spain,
with around 100870 employees and annual revenues of $42.96 billion.
Telefonica operates a diverse technology stack with applications such as
Serrala FinanceSuite, Mercer Darwin Benefits (formerly Thomsons Online Benefits) and Oracle Field Service Cloud (ex TOA ETAdirect),
covering areas like AP Automation, Benefits Administration and Field Service Management.
Telefonica has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Serrala, Mercer and Oracle.
Telefonica recently adopted applications including
Pentera Platform in 2024, isEazy Skills in 2023 and Tecalis Identity Verification in 2023,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Telefonica’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Telefonica’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Telefonica technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.