Kansas, 64105, MO,
United States
Virgin Mobile USA Technographics
Virgin Mobile USA Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Virgin Mobile USA and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Virgin Mobile USA employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Virgin Mobile USA has purchased the following applications: Adobe Experience Manager for Digital Asset Management in 2017, Oracle CX Cloud for Customer Experience in 2015, Akamai CDN for Content Delivery Network in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Virgin Mobile USA is running and its propensity to invest more and deepen its relationship with Adobe Systems , Oracle , SugarCRM or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Virgin Mobile USA revenues, which have grown to $150.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Virgin Mobile USA intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Virgin Mobile USA Tech Stack and Enterprise Applications
Virgin Mobile USA Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2017 | 2017 |
In 2017 Virgin Mobile USA deployed Adobe Experience Manager as its website Digital Asset Management platform. Adobe Experience Manager is used to centralize the companys web assets and support content authoring and publishing for the corporate site, positioning Digital Asset Management as the core content infrastructure for images, video, and rich media.
Configuration focused on asset ingestion, metadata taxonomy, version control, and publishing workflows to enforce content governance across marketing and web operations. The deployment established authoring and publishing environments in Adobe Experience Manager, role based access controls for marketing and site operations teams, and formalized asset lifecycle processes for creation, approval, and archival, with operational ownership located in marketing and web operations within the United States.
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Virgin Mobile USA CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle CX Cloud | Customer Experience | CRM | n/a | 2015 | 2015 |
In 2015, Virgin Mobile USA implemented Oracle CX Cloud as a Customer Experience platform on its public website. The implementation is tied to the companys digital customer engagement layer for a US-based professional services organization with approximately 600 employees, and it explicitly uses Oracle CX Cloud on the website.
The Oracle CX Cloud deployment supports web-facing customer engagement capabilities consistent with the Customer Experience category, including customer profile consolidation, marketing automation, web personalization, service interaction tracking, and analytics-driven segmentation. Oracle CX Cloud is used to manage digital touchpoints and to unify interaction data for online account management and support workflows.
Operational coverage focuses on marketing, digital product, and customer service functions, with the implementation integrated into the website front-end and digital account management flows. Governance emphasizes centralized customer data and cross-functional workflow orchestration to enable consistent online engagement and service delivery across channels.
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Customer Experience, CRM | CRM |
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2016 | 2017 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Virgin Mobile USA IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai CDN | Content Delivery Network | IaaS | n/a | 2017 | 2017 |
In 2017, Virgin Mobile USA implemented Akamai CDN on their public website. Virgin Mobile USA provisioned the Akamai CDN Content Delivery Network to front the corporate site and distribute static and cacheable assets to end users.
The deployment uses Akamai CDN capabilities common to the Content Delivery Network category, including edge caching, request routing, TLS termination, and asset optimization, with origin configuration to deliver dynamic content from the website origin. Configuration work emphasized cache rules, content purging policies, header management, and edge behavior to support correct content negotiation and delivery patterns.
Operational scope is limited to the public website and involves web operations and digital experience teams for day to day governance. Governance and runbook items established during rollout include cache invalidation procedures, certificate lifecycle handling, and change control for CDN configuration, aligned with website release and monitoring practices.
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IT Decision Makers and Key Stakeholders at Virgin Mobile USA
Apps Being Evaluated by Virgin Mobile USA Executives
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