Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Mobile Area Water and Sewer System Utilities 400 $116M United States Constant Contact Constant Contact Email Marketing Marketing Automation 2020 n/a
Cleco Utilities 1300 $1.7B United States Hotjar Hotjar Customer Experience 2018 n/a
Utilities 1300 $1.7B United States Oracle Oracle Marketing Cloud (Eloqua) Marketing Automation 2020 n/a
Utilities 2300 $690M United States Intuit Intuit Mailchimp Marketing Automation 2016 n/a
Utilities 2300 $690M United States Q4 Inc Q4 Inc Investor Relations Success Platform Partner Relationship Management 2018 n/a
Utilities 1100 $2.6B United States Salesforce Salesforce Pardot Marketing Automation 2017 n/a
Utilities 1100 $2.6B United States Qualtrics Qualtrics Email Survey Marketing Automation 2018 n/a
Utilities 1100 $2.6B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2018 n/a
Utilities 1100 $2.6B United States Hotjar Hotjar Customer Experience 2021 n/a
Utilities 1000 $250M United States Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2013 n/a
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