International Business Machines Germany selects IBM Omni-channel marketing (ex Unica) for Marketing Automation

In 2012, International Business Machines Germany, a Germany based Professional Services organization with 22000 employees and revenues of $5.5B selected IBM Omni-channel marketing (ex Unica) for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
International Business Machines Germany	IBM	Legacy	IBM Omni-channel marketing (ex Unica)	Marketing Automation	CRM	n/a	n/a	2012	2012

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