Keystone selects Google Tag Manager for Tag Management

In 2025, Keystone, a United States based Professional Services organization with 300 employees and revenues of $105M selected Google Tag Manager for Tag Management while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Keystone Google Legacy Google Tag Manager Tag Management CRM n/a n/a 2025 2025
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FAQ - Keystone selects Google Tag Manager for (Tag Management)

In 2025, Keystone selected Google Tag Manager for Tag Management to modernize their CRM operations and improve scalability, visibility, and control.

The Google Tag Manager deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.

Keystone is a Professional Services organization in United States, with approximately 300 employees and $105M in annual revenue.

Keystone has initiated the Google Tag Manager implementation with an expected go-live in 2025, supporting its modernization of Tag Management processes.

Keystone has not disclosed the SI for the Google Tag Manager implementation.

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