La Mutuelle Generale selects Salesforce Marketing Cloud for Marketing Automation
In 2020, La Mutuelle Generale, a France based Insurance organization with 2000 employees and revenues of $1.3B selected Salesforce Marketing Cloud for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.
| Customer | Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live | La Mutuelle Generale | Salesforce | Legacy | Salesforce Marketing Cloud | Marketing Automation | CRM | n/a | n/a | 2020 | 2020 |
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FAQ - La Mutuelle Generale selects Salesforce Marketing Cloud for (Marketing Automation)
In 2020, La Mutuelle Generale selected Salesforce Marketing Cloud for Marketing Automation to modernize their CRM operations and improve scalability, visibility, and control.
The Salesforce Marketing Cloud deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.
La Mutuelle Generale is a Insurance organization in France, with approximately 2000 employees and $1.3B in annual revenue.
La Mutuelle Generale has initiated the Salesforce Marketing Cloud implementation with an expected go-live in 2020, supporting its modernization of Marketing Automation processes.
La Mutuelle Generale has not disclosed the SI for the Salesforce Marketing Cloud implementation.
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