Marriott Australia selects Adobe Audience Manager for Data Management Platform

In 2021, Marriott Australia, a Australia based Leisure and Hospitality organization with 5000 employees and revenues of $950M selected Adobe Audience Manager for Data Management Platform while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Marriott Australia	Adobe Systems	Legacy	Adobe Audience Manager	Data Management Platform	CRM	n/a	n/a	2021	2021

Discover the latest software purchases and digital transformation initiatives being undertaken by Marriott Australia and its business and technology executives by accessing the entire Marriott Australia and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by Marriott Australia employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.