McDonald's Restaurants of Canada selects Salesforce Audience Studio for Data Management Platform

In 2017, McDonald's Restaurants of Canada, a Canada based Leisure and Hospitality organization with 90000 employees and revenues of $22.5B selected Salesforce Audience Studio for Data Management Platform while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
McDonald's Restaurants of Canada Salesforce Legacy Salesforce Audience Studio Data Management Platform CRM n/a n/a 2017 2017
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