Panini S.p.A. selects SAP Customer Data Cloud (ex Gigya) for Customer Data Platform

In 2020, Panini S.p.A., a Italy based Media organization with 1200 employees and revenues of $1.2B selected SAP Customer Data Cloud (ex Gigya) for Customer Data Platform while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Panini S.p.A. SAP Legacy SAP Customer Data Cloud (ex Gigya) Customer Data Platform CRM n/a n/a 2020 2020
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