Tate & Lyle US selects Oracle Maxymiser for Marketing Analytics

In 2024, Tate & Lyle US, a United States based Consumer Packaged Goods organization with 2203 employees and revenues of $2.3B selected Oracle Maxymiser for Marketing Analytics while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
Tate & Lyle US Oracle Legacy Oracle Maxymiser Marketing Analytics CRM n/a n/a 2024 2024
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