The iA Financial Group selects Salesforce Pardot for Marketing Automation

In 2021, The iA Financial Group, a Canada based Insurance organization with 9200 employees and revenues of $6.4B selected Salesforce Pardot for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
The iA Financial Group	Salesforce	Legacy	Salesforce Pardot	Marketing Automation	CRM	n/a	n/a	2021	2021

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