TourBR selects Nielsen Marketing Cloud for Marketing Analytics
In 2019, TourBR, a United States based Media organization with 10 employees and revenues of $1M selected Nielsen Marketing Cloud for Marketing Analytics while displacing Legacy, and integrating with the existing systems being used.
| Customer | Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live | TourBR | The Nielsen Company | Legacy | Nielsen Marketing Cloud | Marketing Analytics | CRM | n/a | n/a | 2019 | 2019 |
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FAQ - TourBR selects Nielsen Marketing Cloud for (Marketing Analytics)
In 2019, TourBR selected Nielsen Marketing Cloud for Marketing Analytics to modernize their CRM operations and improve scalability, visibility, and control.
The Nielsen Marketing Cloud deployment replaces Legacy and integrates with existing systems to streamline processes, reporting, and compliance across CRM.
TourBR is a Media organization in United States, with approximately 10 employees and $1M in annual revenue.
TourBR has initiated the Nielsen Marketing Cloud implementation with an expected go-live in 2019, supporting its modernization of Marketing Analytics processes.
TourBR has not disclosed the SI for the Nielsen Marketing Cloud implementation.
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