Discover the latest software purchases and digital transformation initiatives being undertaken by Ashley Furniture Industries and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4000 Ashley Furniture Industries employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Ashley Furniture Industries has purchased the following applications: Salesforce Commerce Cloud for eCommerce in 2018, Microsoft Dynamics AX for ERP Financial in 2015, Salesforce Service Cloud for Customer Support in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Ashley Furniture Industries is running and its propensity to invest more and deepen its relationship with Salesforce , Microsoft , MicroStrategy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Ashley Furniture Industries revenues, which have grown to $5.00 billion in 2021, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Ashley Furniture Industries intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
About the Customer
Ashley Furniture Industries, Inc. (Ashley) is the largest furniture manufacturer in the United States and one of the largest in the world. Established in 1945, Ashley offers one of the industry’s broadest product assortments to retail partners in 123 countries.
Scope and Challenges
After implementing Microsoft Dynamics AX in early 2017 as their ERP solution Ashley has had troubled times with existing Sitecore product for eCommerce (Sitecore Experience Platform). The main problem was major business issues of downtime and poor system performance at checkout on the e-commerce site, both of which led to lost revenue opportunity.
As the shopping experience has grown more complex — with 79% of shoppers using multiple channels to research products before buying them in-store — Ashley needed a modern, artificial intelligence-powered CRM platform that could keep pace with customer expectations and support all points of commerce on a global scale.
Outcome and Implications
At the end of 2017, they selected Salesforce Commerce Cloud and Service Cloud to unify customer experiences across all points of commerce, from shopping to fulfillment to customer service onto the Demandware platform with the help from Fusion Alliance, an IT service management company.
With Commerce Cloud, Ashley will deliver unique content, campaigns, offers, and recommendations, based on information such as browsing history and past purchases of consumers. Using Service Cloud, Ashley's customer service agents will get a 360-degree, omnichannel view of every customer, enabling them to easily pick up conversations with customers wherever their last interaction with Ashley left off. Ashley will also leverage the Salesforce Platform to build an in-store clienteling app, putting the power of a unified customer profile in the hands of its salespeople.
Quotes
"Innovation and the desire to continuously improve have been at the foundation of Ashley's success for more than 70 years," said Chris Wantlin, chief information officer and chief digital officer at Ashley Furniture. "That's why we're undergoing a complete digital transformation with Salesforce. We're moving to one unified platform for customer engagement to ensure every customer has an exceptional experience with our brand."
| Industry | Employees | Revenue |
|---|---|---|
| Retail | 4000 | $5.00B |
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy Applications | Twilio Sendgrid | Transactional Email | PaaS | n/a | n/a | 2016 | 2016 |
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy Applications | Akamai CDN | Content Delivery Network | IaaS | n/a | n/a | 2018 | 2018 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2021 | 2021 |
| Subscribe | Subscribe | Subscribe | Content Delivery Network | IaaS | Subscribe | Subscribe | 2018 | 2018 |
| Subscribe | Subscribe | Subscribe | Application Hosting and Computing Services | IaaS | Subscribe | Subscribe | 2021 | 2021 |
| Subscribe | Subscribe | Subscribe | Application Hosting and Computing Services | IaaS | Subscribe | Subscribe | 2014 | 2014 |
| Subscribe | Subscribe | Subscribe | Application Hosting and Computing Services | IaaS | Subscribe | Subscribe | 2011 | 2011 |
| Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live |
|---|---|---|---|---|---|---|---|---|
| LivePerson | Legacy Applications | LivePerson Conversational Cloud | Chatbots and Conversational AI | Artificial Intelligence | n/a | n/a | 2020 | 2020 |
| First Name | Last Name | Title | Phone | |
|---|---|---|---|---|
| Subscribe | Subscribe | Chief Information Officer and Chief Digital Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Sr. Vice President IT, Global Retail-ecommerce, Infrastructure & Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Public Relations | Subscribe | Subscribe |
| Subscribe | Subscribe | Sr. Director Strategic Business Intelligence & Analytics | Subscribe | Subscribe |
| Subscribe | Subscribe | IT Manager Business Intelligence | Subscribe | Subscribe |
| Subscribe | Subscribe | Sr. Manager, BI & Analytics - Global Manufacturing & Quality | Subscribe | Subscribe |
| Subscribe | Subscribe | Finance Manager - Corporate FP&A | Subscribe | Subscribe |
| Subscribe | Subscribe | EVP & Global CIO | Subscribe | Subscribe |
| Subscribe | Subscribe | VP Information Technology | Subscribe | Subscribe |
| Subscribe | Subscribe | Vice President IT - Distribution & Transportation Systems | Subscribe | Subscribe |
| Subscribe | Subscribe | Vice President of Corporate Purchasing | Subscribe | Subscribe |
| Subscribe | Subscribe | Manager - Office Administration / IT Purchasing / OnBase | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Finance | Subscribe | Subscribe |
| Subscribe | Subscribe | Corporate Accounting Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | VP Finance | Subscribe | Subscribe |
| Subscribe | Subscribe | Director IT | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Supply Chain Planning | Subscribe | Subscribe |
| Subscribe | Subscribe | Director Global Purchasing, Systems and Supply Chain | Subscribe | Subscribe |
| Subscribe | Subscribe | Vice President Global Sourcing | Subscribe | Subscribe |
| Subscribe | Subscribe | Senior Vice President of Business Analytics & Supply Chain Planning | Subscribe | Subscribe |
| Subscribe | Subscribe | Information Technology Specialist | Subscribe | Subscribe |
| Subscribe | Subscribe | Executive Vice-President & Chief Information Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Distribution Center Director | Subscribe | Subscribe |
| Subscribe | Subscribe | Warehouse Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | Executive Vice President - Chief Human Resources Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Vice President Human Resources | Subscribe | Subscribe |
| Subscribe | Subscribe | Sr. Director Human Resources Business Advisor | Subscribe | Subscribe |
| Subscribe | Subscribe | Facility Maintenance Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | Chief Financial Officer | Subscribe | Subscribe |
| Subscribe | Subscribe | Senior Director Of Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Distribution | Subscribe | Subscribe |
| Subscribe | Subscribe | VP, Risk Management & Benefits | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of Fleet Support | Subscribe | Subscribe |
| Subscribe | Subscribe | Fleet Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | Vice President of Facilities and Maintenance | Subscribe | Subscribe |
| Subscribe | Subscribe | Maintenance Operations Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | Director Of Operations | Subscribe | Subscribe |
| Subscribe | Subscribe | Production Manager | Subscribe | Subscribe |
| Subscribe | Subscribe | SVP, Human Resources | Subscribe | Subscribe |
| Subscribe | Subscribe | Director of HR Transformation | Subscribe | Subscribe |
| Subscribe | Subscribe | Head of Talent Acquisition | Subscribe | Subscribe |