Chimelong Group Co. Ltd. Digital Transformation Initiatives

About the Customer

Chimelong Group Co. Ltd. is a leading brand in China’s tourism industry that owns and operates theme parks and leisure entertainment businesses.

Scope and Challenges

Chimelong Group has selected SAP SuccessFactors and SAP Hybris solutions to support a transformation of its HR, sales and marketing operations. The company selected SAP SuccessFactors HCM and SAP Hybris solutions to help build a modern operation for HR, sales, and marketing. Chimelong will also use SAP S/4HANA on-premise enterprise resource planning suite as the core platform for their respective digital transformations and will develop a digital boardroom solution to provide executives with real-time information across the entire operation.

Outcome and Implications

The company joins more than 6,400 global organizations in 193 countries leveraging SAP SuccessFactors solutions to prioritize employees and empower them to succeed. As digital transformation continues to be critical to the success of today’s increasingly global workforce, more organizations are depending on leading SAP SuccessFactors solutions to provide exceptional employee experiences and optimize HR strategies.


“It’s exciting to see how local firms in Greater China are actively pursuing digital HR solutions. SAP SuccessFactors solutions can uniquely address business transformation needs, connecting the people experience to the desired customer experience. It is particularly important in a rapidly-growing economy, such as Greater China, as companies compete on many fronts such as business efficiency, market share, and talent acquisition.” Said - Greg Tomb President, SAP SuccessFactors.

Yingbin Road
Panyu Guangzhou, 511430 , x
86 020-84780333
Industry Employees Revenue
Leisure and Hospitality Subscribe Subscribe

Enterprise Software & Cloud Applications Purchased by Chimelong Group Co. Ltd.

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IT Decision Makers and Key Stakeholders at Chimelong Group Co. Ltd.

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