AI Buyer Insights:

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

List of SAP applications

SAP
Location
Dietmar-Hopp-Allee 16,
Walldorf, 69190,
Germany
Website
https://www.sap.com/
Phone
49 6 2277-47474
Artw industry
Professional Services
Employee
110650
Revenue
$42.3B

Since 2010, our global team of researchers has been studying SAP customer wins around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Each quarter our research team identifies companies that are using SAP applications such as SAP S/4 HANA for ERP Financial, SAP ERP ECC 6.0 for ERP Financial, SAP Concur Expense for Expense Management, SAP SuccessFactors Recruiting for Applicant Tracking System, ||Recruiting, SAP Business One for ERP Financial and many others from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.

The SAP customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of SAP software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic market data source :

Contact us if you need:
  • Complete and fully verified list of companies using SAP applications
  • Breakdown of SAP customers by industry (21 verticals)
  • Breakdown of SAP customers by geography (city, state, country, region)
  • Breakdown of SAP customers by company size (revenue, employees, asset)
  • Breakdown of SAP revenue by industry (21 verticals)
  • Breakdown of SAP revenue by geography (city, state, country, region)
  • Breakdown of SAP revenue by company size (revenue, employees, asset)
  • Breakdown of SAP revenue by revenue type (on-prem vs cloud vs AI)
  • Breakdown of SAP revenue by channel (direct vs indirect)
  • Breakdown of SAP revenue by product
  • Key decision-makers responsible for the SAP software purchases
Vendor Application Category Market Records
SAP SAP S/4 HANA ERP Financial ERP 4208
SAP SAP ERP ECC 6.0 ERP Financial ERP 3802
SAP SAP Concur Expense Expense Management ERP 3419
SAP SAP SuccessFactors Recruiting Applicant Tracking System,Recruiting HCM 2664
SAP SAP Business One ERP Financial ERP 2264
SAP SAP SuccessFactors Employee Central Core HR HCM 1900
SAP SAP WalkMe Digital Adoption HCM 1639
SAP SAP Ariba Procurement Procurement 1418
SAP SAP Commerce Cloud (ex Hybris) eCommerce eCommerce 1396
SAP SAP SuccessFactors Performance and Goals Performance and Goal Management HCM 1156
SAP SAP HCM (HR) Core HR HCM 1122
SAP SAP SuccessFactors Learning Learning and Development HCM 1024
SAP SAP Customer Data Cloud (ex Gigya) Customer Data Platform CRM 1001
SAP SAP Ariba Supplier Management Supplier Relationship Management Procurement 962
SAP SAP BW (Business Warehouse) Data Warehouse Analytics and BI 879
SAP SAP HCM Payroll Payroll HCM 816
SAP SAP Concur Travel Travel Management ERP Services and Operations 765
SAP SAP SuccessFactors Onboarding Onboarding HCM 738
SAP SAP Business Planning and Consolidation EPM EPM 718
SAP SAP Emarsys Personalization Personalization and Product Recommendations eCommerce 687
SAP SAP SuccessFactors Compensation Compensation Management HCM 634
SAP SAP SuccessFactors Employee Central Payroll Payroll HCM 569
SAP SAP ERP ECC 6.0 - Materials Management (MM) Inventory Management SCM 528
SAP SAP CRM CRM CRM 520
SAP SAP SuccessFactors Succession and Development Succession and Leadership Planning HCM 520
SAP SAP BusinessObjects Analytics and BI Analytics and BI 493
SAP SAP Business ByDesign ERP Financial ERP 486
SAP SAP Emarsys Customer Engagement CRM 429
SAP SAP S/4HANA Cloud ERP Financial ERP 416
SAP SAP Sales Cloud (ex CallidusCloud) Sales Automation,Sales Engagement CRM 394
SAP SAP ERP ECC 6.0 - Sales and Distribution (SD) Supply Chain Management SCM 382
SAP SAP Commissions (ex Callidus Commissions) Incentive Compensation Management SPM 360
SAP SAP Travel and Expense Management Expense Management ERP 345
SAP SAP SRM Supplier Relationship Management Procurement 344
SAP SAP ERP ECC 6.0 - Financial Accounting (FI) ERP Financial ERP 339
SAP SAP HANA Database Management IaaS 337
SAP SAP BusinessObjects Financial Consolidation (BFC) Financial Consolidation and Close EPM 306
SAP SAP Analytics Cloud Analytics and BI Analytics and BI 295
SAP SAP Business Technology Platform (BTP) Apps Development PaaS 286
SAP SAP ERP ECC 6.0 - Controlling (CO) ERP Financial ERP 275
SAP SAP APO Demand Forecasting and Planning,Advanced Planning and Scheduling SCM 268
SAP SmartRecruiters SmartRecruit Applicant Tracking System,Recruiting HCM 262
SAP SAP Warehouse Management Warehouse Management SCM 255
SAP SAP Ariba Sourcing Sourcing Procurement 244
SAP SAP Supply Chain Management Supply Chain Management SCM 236
SAP SAP S/4 HANA - Materials Management (MM) Inventory Management SCM 222
SAP SAP SuccessFactors Workforce Analytics Workforce Analytics HCM 218
SAP SAP BW/4HANA Data Warehouse Analytics and BI 213
SAP SAP SuccessFactors Talent Management Talent Management HCM 209
SAP SAP HCM Time and Attendance Time and Attendance HCM 194
Showing 1 to 50 of 453 entries

Buyer Intent: Companies Evaluating SAP Apps

ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively evaluating SAP enterprise applications. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively Evaluating SAP apps include:

  1. State University of New York at Oswego, a United States based Education organization with 1500 Employees
  2. Travelers, a United States based Insurance company with 34000 Employees
  3. Town of Lansing, NY, a United States based Government organization with 40 Employees
Logo Company Industry Employees Revenue Country Evaluated
State University of New York at Oswego Education 1500 $200M United States 2026-04-08
Travelers Insurance 34000 $46.4B United States 2026-04-07
Town of Lansing, NY Government 40 $5M United States 2026-04-03
Professional Services 150 $25M India 2026-03-31
Professional Services 14217 $4.0B Canada 2026-03-27
Professional Services 20 $2M Nigeria 2026-03-17
Oil, Gas and Chemicals 160 $40M United States 2026-03-06
Professional Services 150 $15M United Kingdom 2026-02-25
Professional Services 25 $1M Nigeria 2026-02-25
Retail 200 $22M Netherlands 2026-02-23
FAQ - APPS RUN THE WORLD SAP Apps

This page summarizes SAP applications, market coverage, and verified customer counts across products, industries, and countries.

We currently track 453 SAP applications with 52029 verified SAP customer records in our database.

The most widely adopted products are SAP S/4 HANA, SAP ERP ECC 6.0, SAP Concur Expense, SAP SuccessFactors Recruiting and SAP Business One, each with significant customer counts.

SAP adoption is strongest in markets such as ERP and HCM.

The dataset is updated daily and covers historical records since the 1990s, which are revalidated once per year.

Over the last 12 months we recorded 115 active evaluations related to SAP, including State University of New York at Oswego, Travelers and Town of Lansing, NY.

Subscribe to APPS RUN THE WORLD to access the complete SAP dataset, including product-level customer lists, firmographics, technographics, and deployments.