Hershey Digital Transformation Initiatives

About the Customer

The Hershey Company, and commonly called Hershey's is an American company and one of the largest chocolate manufacturers in the world. It also manufactures baked products, such as cookies. Its headquarters are in Hershey, Pennsylvania.

Scope and Challenges

Hershey’s tradition of innovation goes beyond creating new products; it also involves reimagined systems and processes.

The company relies on knowledge and insights to drive business decisions in order to win in the marketplace. Hershey started a journey to provide an uninterrupted flow of information to employees across the company.

J.P. Bilbrey, Chairman, President, and CEO of The Hershey Company stated that Enterprise connectivity is going to be the single most important thing to be able to win in the marketplace. And they want to win.

Outcome and Implications

In 2016, Hershey implemented SAP S/4 HANA in order to achieve insights which helped Hershey fine-tune its recipe for market success.

"We use SAP S/4HANA in our supply chain where we’ve been able to influence how we think about inventory, how we procure goods, and how they move through our system.” - said J.P. Bilbrey, Chairman, President, and CEO of The Hershey Company. 

Quotes

“An organization needs to be well-connected to take advantage of all the data that is available. Tear down the silos and get that information to as many people as possible. You’ll discover some great insights from some surprising places.” - said J.P. Bilbrey, Chairman, President, and CEO of The Hershey Company.