Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Mitsubishi UFJ Financial Group Banking and Financial Services 150800 $46.8B Japan Salesforce Salesforce Marketing Cloud Marketing Automation 2018 n/a
Mitsubishi UFJ Financial Group Banking and Financial Services 150800 $46.8B Japan Criteo Criteo Commerce Media Platform Digital Advertising Platform 2020 n/a
Leisure and Hospitality 150000 $25.9B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2014 n/a
Professional Services 150000 $27.6B France Adobe Systems Adobe Campaign Marketing Automation 2012 n/a
Professional Services 150000 $4.5B Spain Oracle Oracle Siebel CRM 2013 n/a
Professional Services 150000 $4.5B Spain Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2013 n/a
Leisure and Hospitality 150000 $25.9B United States Salesforce Salesforce Marketing Cloud Marketing Automation 2017 n/a
Leisure and Hospitality 150000 $25.9B United States Salesforce Salesforce Service Cloud Customer Support 2017 n/a
Leisure and Hospitality 150000 $25.9B United States Sprinklr Sprinklr Modern Research Customer Experience 2018 n/a
Retail 150000 $28.7B United Kingdom Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2021 n/a
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