List of Adobe Campaign Customers
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Since 2010, our global team of researchers has been studying Adobe Campaign customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Each quarter our research team identifies companies that have purchased Adobe Campaign for Marketing Automation from public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources, including the customer size, industry, location, implementation status, partner involvement, LOB Key Stakeholders and related IT decision-makers contact details.
Companies using Adobe Campaign for Marketing Automation include: Shell, a United Kingdom based Oil, Gas and Chemicals organisation with 96000 employees and revenues of $284.31 billion, BP, a United Kingdom based Oil, Gas and Chemicals organisation with 100500 employees and revenues of $189.19 billion, General Motors, a United States based Automotive organisation with 162000 employees and revenues of $187.44 billion, Allianz, a Germany based Banking and Financial Services organisation with 156626 employees and revenues of $140.34 billion, Albertsons Companies, a United States based Retail organisation with 108300 employees and revenues of $80.39 billion and many others.
Contact us if you need a completed and verified list of companies using Adobe Campaign, including the breakdown by industry (21 Verticals), Geography (Region, Country, State, City), Company Size (Revenue, Employees, Asset) and related IT Decision Makers, Key Stakeholders, business and technology executives responsible for the CRM software purchases.
The Adobe Campaign customer wins are being incorporated in our Enterprise Applications Buyer Insight and Technographics Customer Database which has over 100 data fields that detail company usage of CRM software systems and their digital transformation initiatives. Apps Run The World wants to become your No. 1 technographic data source!
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| Logo | Customer | Industry | Empl. | Revenue | Country | Vendor | Application | Category | When | SI | Insight | Insight Source |
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3 Suisses | Retail | 500 | $275M | France | Adobe Systems | Adobe Campaign | Marketing Automation | 2008 | n/a | In 2008, 3 Suisses implemented Adobe Campaign to centralize customer communications and campaign orchestration for its retail business in France. The Adobe Campaign deployment served Campaign Management, eMail and Cross-Channel Marketing functions, supporting marketing, CRM and e-commerce engagement workflows. Implementation emphasized core modules such as campaign orchestration, audience segmentation, template management, delivery scheduling and reporting, configured to reflect promotional calendars and catalog driven marketing. Adobe Campaign was provisioned as the central platform for campaign lifecycle management and execution. Operational responsibility rested with the corporate marketing and marketing operations teams, with governance established through role based access, campaign approval workflows and a defined cadence for promotional programs. The deployment scope focused on email and coordinated cross channel messaging while keeping configuration complexity aligned to a mid sized retail organization. Operational processes were standardized to centralize campaign planning, asset templating and audience selection, improving coordination between category managers and CRM teams. Deployment and configuration choices reflect typical campaign management patterns for retail marketing and customer engagement. | |
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A.S.Adventure | Retail | 1000 | $633M | Belgium | Adobe Systems | Adobe Campaign | Marketing Automation | 2018 | n/a | In 2018 A.S.Adventure implemented Adobe Campaign to support Campaign Management, eMail and Cross-Channel Marketing across its retail marketing function. The Adobe Campaign implementation established a centralized campaign orchestration capability for the company's marketing organization in Belgium and was provisioned alongside in-house development resources, with an Adobe Campaign developer on staff from March 2018 to June 2020. The implementation focused on core Campaign Management, eMail and Cross-Channel Marketing capabilities including campaign orchestration, email template and content management, audience segmentation and scheduling, and cross-channel workflow automation consistent with enterprise campaign management patterns. Adobe Campaign served as the primary platform for building reusable templates and scripted delivery workflows, and front-end adjustments were supported by a junior front-end developer who had been on staff prior to the Adobe Campaign engagement. Governance centered on centralized campaign ownership within the marketing organization, developer-led template control, and operationalized approval workflows to standardize email and cross-channel sends. Rollout and ongoing operations emphasized campaign configuration, template lifecycle management, and developer governance rather than system-to-system integrations. | |
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ACCA (Association of Chartered Certified Accountants) | Non Profit | 1341 | $298M | United Kingdom | Adobe Systems | Adobe Campaign | Marketing Automation | 2020 | n/a | In 2020, ACCA implemented Adobe Campaign to centralize marketing automation for Global Marketing Journeys. The deployment addressed Campaign Management, eMail and Cross-Channel Marketing and targeted Marketing, Customer Services and call centre engagement across ACCA's global markets. The Adobe Campaign configuration emphasized campaign orchestration and email orchestration capabilities typical of the platform, including multi-step journey orchestration, audience segmentation and profile-driven personalization, template management, scheduling, and delivery tracking. Adobe Campaign was used as the primary engine for designing and operationalizing cross-channel marketing workflows and automated communications. Integrations were implemented with CRM platforms referenced in program work, specifically Oracle RightNow and Microsoft Dynamics CRM, to consume customer records and trigger journey events, and the solution was connected to contact centre and website channels to synchronize engagement context. Operational coverage included support for global markets and specific local needs referenced in project work for China and Russia, enabling coordinated campaign execution across regions. Governance and rollout were directed from the Centre of Excellence and led by ACCA enterprise architecture and an Enterprise Business Architect, who defined enterprise business process and capability models for CRM and campaign operations. The initiative established campaign approval workflows, data stewardship responsibilities and process standards to reduce complexity and align marketing and customer service processes with ACCA's broader digital vision. | |
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Retail | 8600 | $1.1B | Australia | Adobe Systems | Adobe Campaign | Marketing Automation | 2020 | n/a |
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Insurance | 100 | $10M | United Kingdom | Adobe Systems | Adobe Campaign | Marketing Automation | 2019 | n/a |
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Professional Services | 100 | $15M | United Kingdom | Adobe Systems | Adobe Campaign | Marketing Automation | 2016 | n/a |
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Insurance | 13000 | $5.1B | United Kingdom | Adobe Systems | Adobe Campaign | Marketing Automation | 2017 | n/a |
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Retail | 108300 | $80.4B | United States | Adobe Systems | Adobe Campaign | Marketing Automation | 2020 | n/a |
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Retail | 50000 | $12.5B | Germany | Adobe Systems | Adobe Campaign | Marketing Automation | 2018 | n/a |
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Banking and Financial Services | 156626 | $140.3B | Germany | Adobe Systems | Adobe Campaign | Marketing Automation | 2012 | n/a |
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Buyer Intent: Companies Evaluating Adobe Campaign
- Home Sweet Home Czech Republic, a Czech Republic based Construction and Real Estate organization with 15 Employees
- India.Gov.In, a India based Government company with 500 Employees
- Bank Mandiri, a Indonesia based Banking and Financial Services organization with 38731 Employees
Discover Software Buyers actively Evaluating Enterprise Applications
| Logo | Company | Industry | Employees | Revenue | Country | Evaluated | ||
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