Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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  • eCommerce
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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
Distribution 45000 $34.6B France Mirakl Mirakl Marketplace Platform eCommerce 2021 n/a
Professional Services 45000 $4.6B United Kingdom Optimizely Optimizely Ektron eCommerce eCommerce 2011 n/a
Professional Services 45000 $4.6B United Kingdom Optimizely Optimizely Recommendations Personalization and Product Recommendations 2023 n/a
Healthcare 45000 $15.0B United States LexisNexis LexisNexis ThreatMetrix eCommerce Fraud Protection 2022 n/a
Consumer Packaged Goods 45000 $8.8B Mexico SAP SAP Commerce Cloud (ex Hybris) eCommerce 2022 n/a
Retail 45000 $13.0B United States Informatica Informatica Product 360 Product Information Management 2016 n/a
Distribution 45000 $359.1B United States Informatica Informatica Product 360 Product Information Management 2009 n/a
Distribution 45000 $37.1B France Intershop Intershop E-Commerce Platform eCommerce 2012 n/a
Consumer Packaged Goods 44627 $18.9B France SAP SAP Commerce Cloud (ex Hybris) eCommerce 2016 n/a
Retail 44481 $4.8B Brazil Algonomy Algonomy RichRelevance Personalization and Product Recommendations 2016 n/a
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