Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
21c Museum Hotels Leisure and Hospitality 400 $120M United States Qualtrics Qualtrics Clarabridge CX Analytics Customer Analytics 2015 n/a
21c Museum Hotels Leisure and Hospitality 400 $120M United States Hotjar Hotjar Customer Experience 2015 n/a
Leisure and Hospitality 400 $120M United States Microsoft Xandr Invest (ex AppNexus DSP) Digital Advertising Platform 2018 n/a
Leisure and Hospitality 400 $120M United States Intuit Intuit Mailchimp Marketing Automation 2018 n/a
Leisure and Hospitality 400 $120M United States Wingify Wingify VWO Marketing Analytics 2019 n/a
Leisure and Hospitality 400 $120M United States The Trade Desk The Trade Desk Digital Advertising Platform 2019 n/a
Leisure and Hospitality 400 $120M United States Crazy Egg Crazy Egg Marketing Analytics 2019 n/a
Manufacturing 10 $1M South Korea Google Google Tag Manager Tag Management 2022 n/a
Professional Services 20 $2M Netherlands Microsoft Microsoft Dynamics 365 Marketing Marketing Automation 2021 n/a
Professional Services 20 $2M Netherlands Google Google Tag Manager Tag Management 2020 n/a
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