Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
5 Alarm Fire & Safety Equipment Distribution 40 $5M United States Constant Contact Constant Contact Email Marketing Marketing Automation 2019 n/a
5 Alarm Fire & Safety Equipment Distribution 40 $5M United States HubSpot Hubspot Marketing Automation Marketing Automation 2022 n/a
Banking and Financial Services 3 $1M United States Salesforce Salesforce Pardot Marketing Automation 2015 n/a
Leisure and Hospitality 8 $1M Australia FullStory FullStory Customer Experience 2022 n/a
Leisure and Hospitality 8 $1M Australia Google Google Tag Manager Tag Management 2015 n/a
Distribution 64 $6M United States Google Google Tag Manager Tag Management 2016 n/a
Professional Services 10 $1M United States Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2018 n/a
Professional Services 10 $1M United States Adobe Systems Adobe Analytics Cloud Marketing Analytics 2020 n/a
Professional Services 10 $1M United States Google Google Tag Manager Tag Management 2020 n/a
Leisure and Hospitality 12 $2M United States Google Google Tag Manager Tag Management 2019 n/a
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