Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
About Face Consumer Packaged Goods 30 $25M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Cultuzz Professional Services 70 $8M Germany Awin Awin Affiliate Marketing Partner Relationship Management 2002 n/a
Professional Services 120 $15M United Kingdom Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Construction and Real Estate 50 $5M United Kingdom Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Professional Services 10 $4M Australia Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Education 1423 $122M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Insurance 85 $28M Switzerland Awin Awin Affiliate Marketing Partner Relationship Management 2002 n/a
Professional Services 15 $2M Australia Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Professional Services 50 $5M Canada Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Government 25000 $4.9B United States Salesforce Salesforce Sales Cloud Sales Automation,CRM,Sales Engagement 2003 n/a
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