Apps Purchases: 10+ Million Software Purchases

App purchases

Founded in 2010, APPS RUN THE WORLD is a leading technology intelligence and market-research company devoted to the application space. Leveraging a rigorous data-centric research methodology, we ask the simple B2B sales intelligence question: Who’s buying enterprise applications from whom and why?

Our global team of 50 researchers has been studying the digital transformation initiatives being undertaken by 2 million + companies including technographic segmentation of 10 million ERP, EPM, CRM, HCM, Procurement, SCM, Treasury software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Apps Run The World Buyer Insight and Technographics Customer Database has over 100 data fields that detail company usage of emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database, and different on-prem and cloud apps by function, customer size (employees, revenues), industry, country, implementation status, year deal won, partner involvement, Line of Business Key Stakeholders and key decision-makers contact details, including the systems being used by Fortune 1000 and Global 2000 companies.

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Logo Customer Industry Empl. Revenue Country Vendor Product Category When VAR/SI
JAGA Manufacturing 600 $70M Belgium Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Delta Cafes Consumer Packaged Goods 3800 $500M Portugal Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Healthcare 400 $40M France Adobe Systems Adobe Marketing Cloud (ex Omniture) Marketing Automation 2002 n/a
Life Sciences 300 $30M Portugal Zendesk Zendesk Service Customer Support 2002 n/a
Professional Services 50 $5M United States Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Banking and Financial Services 51000 $12.0B South Africa Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Government 260 $30M Norway Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
Government 110 $13M United States Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Banking and Financial Services 30 $4M Ireland Webtrends Webtrends Analytics Marketing Analytics 2002 n/a
Professional Services 50 $5M United Kingdom Acoustic Acoustic Analytics (formerly IBM Tealeaf) Customer Analytics 2002 n/a
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