Bank of America selects Aprimo Productivity Management for Marketing Automation

In 2018, Bank of America, a United States based Banking and Financial Services organization with 213000 employees and revenues of $101.9B selected Aprimo Productivity Management for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Bank of America	Aprimo	Legacy	Aprimo Productivity Management	Marketing Automation	CRM	n/a	n/a	2018	2018

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