Bank of America UK selects Salesforce Sales Cloud for Sales Engagement

In 2020, Bank of America UK, a United Kingdom based Banking and Financial Services organization with 6497 employees and revenues of $1.8B selected Salesforce Sales Cloud for Sales Automation,CRM,Sales Engagement while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Bank of America UK	Salesforce	Legacy	Salesforce Sales Cloud	Sales Automation,CRM,Sales Engagement	CRM	n/a	n/a	2020	2021

Discover the latest software purchases and digital transformation initiatives being undertaken by Bank of America UK and its business and technology executives by accessing the entire Bank of America UK and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by Bank of America UK employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.