Spar UK selects Playable Leadfamly for Marketing Automation

In 2021, Spar UK, a United Kingdom based Retail organization with 40000 employees and revenues of $4.0B selected Playable Leadfamly for Marketing Automation while displacing Legacy, and integrating with the existing systems being used.

Customer	Vendor	Old Product	New Product	Category	Market	Users	VAR/SI	When	Live
Spar UK	Playable	Legacy	Playable Leadfamly	Marketing Automation	CRM	n/a	n/a	2021	2022

Discover the latest software purchases and digital transformation initiatives being undertaken by Spar UK and its business and technology executives by accessing the entire Spar UK and its business and technology executives by becoming a Premium Subscriber. On a continuous basis, our research team identifies and updates the on-prem and cloud applications that are being used by Spar UK employees from publicly available data (Press Releases, Customer References, Case Studies, Success Stories, Testimonials, RFP, RFI, etc.) as well as proprietary sources, and incorporate them into the customer profile.