MediaMarktSaturn selects Oracle Unity for Customer Data Platform

In 2025, MediaMarktSaturn, a Germany based Retail organization with 50000 employees and revenues of $24.1B selected Oracle Unity for Customer Data Platform while displacing Legacy, and integrating with the existing systems being used.

Customer Vendor Old Product New Product Category Market Users VAR/SI When Live
MediaMarktSaturn Oracle Legacy Oracle Unity Customer Data Platform CRM n/a n/a 2025 2025
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