Mercury NZ selects Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform
In 2015, Mercury NZ, a New Zealand based Utilities organization with 1512 employees and revenues of $1.6B selected Xandr Invest (ex AppNexus DSP) for Digital Advertising Platform while displacing Legacy, and integrating with the existing systems being used.
Customer | Vendor | Old Product | New Product | Category | Market | Users | VAR/SI | When | Live | Mercury NZ | Microsoft | Legacy | Xandr Invest (ex AppNexus DSP) | Digital Advertising Platform | CRM | n/a | n/a | 2015 | 2015 |
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